Friday, July 1, 2022

The War of 18-49, The Neighborhood


CBS Resets Monday Comedy

Coming off one of its weakest Monday nights historically, CBS cancelled the expensive sophomore anchor Kevin Can Wait and most of the other comedies that made up the two-hour block. They reverted to a single multi-camera comedy hour with newbies The Neighborhood and Happy Together. While Happy Together was a disappointment, The Neighborhood showed some promise. It started at a 1.3, fell to 1.1 in week two, and stayed right around there for most of the rest of the season, perking up a bit in the winter and falling off a bit in the spring. CBS found itself with a comedy anchor that did not hit the early heights of Kevin Can Wait, but ended up outrating its disappointing second season in Plus.

Season two brought a pairing with Chuck Lorre newbie Bob Hearts Abishola, which helped to shore up the 8:30 timeslot. However, The Neighborhood had a slow start to the season, premiering on a new series low 0.9. It didn't get much worse from there, but it started in enough of a hole that it finished the season down in Plus.

Season three was a step in the right direction, with a healthier premiere (0.83) and a nice bounce in the winter (including a couple 1.0's in late January/early February). That put it back on its season one Plus, and then The Neighborhood eked out a new high in season four. That season didn't have as flashy a winter bounce, but was very consistent and even held onto mostly 0.6's deep into the spring. Now The Neighborhood is starting to look like one of CBS' stronger 8/7c comedy anchors in the Plus era. (The only show that did significantly better was How I Met Your Mother in its later seasons.) The network may not have the horses to go with a two-hour comedy lineup as they did during the Everybody Loves Raymond/Two and a Half Men days, but this show is keeping that Monday beachhead alive.

Adults 18-49 info by season:

SeasYearSlotAvgy2yLoHiResultsGrade
12018-19Monday 8:001.121.01.4detailA-
22019-200.90-20%0.71.1detailB-
32020-210.76-15%0.61.0detailA-
42021-220.61-19%0.50.7detailB
52022-230.52-16%0.40.7detailB
6Spring 20240.44-15%0.30.6detailC+

Historical-adjusted ratings by season:

SeasYearA18-49+LabelNow24y2yLoHiPremiereFinale
12018-19118solid0.45104144138107
22019-20109solid0.41-7%92134112105
32020-21118solid0.45+8%93155129118
42021-22121solid0.46+2%106141123110
52022-23121solid0.46+1%94155117113
6Spring 2024116solid0.44-4%87145145111

AVERAGE:117solid
CAREER:704tentpole


The War of 18-49 chronicles the ratings history of veteran primetime series. For more, see the Index.

No comments:

Post a Comment

© SpottedRatings.com 2009-2022. All Rights Reserved.