Sunday, August 21, 2016

Spotted Ratings, Friday 8/19/16


FINALS UPDATE: Summer Olympics (5.5) adjusted up, as the entire first hour of Olympics coverage was excluded in finals. Everything else adjusted down; see below.

WHAT MATTERS:
  • NBC aired its first piece of 2016-17 programming with a 10:30 preview of sophomore sitcom Superstore (3.3), leading out of two and a half hours of primetime Summer Olympics coverage (which averaged a 4.8 overall, including a 5.5 in the 10:00 half-hour). If it holds in finals, this would be a rather solid 60%ish retention. But it didn't start until a few minutes after 10:30, so it may be adjusting down a bit.
    • Comparisons are tough because all the other recent lead-ins were of very different sizes. In 2012, Go On had a 5.6 and Animal Practice a 4.1, but they both had over 9.0 lead-ins. The 2014 Winter Games saw previews for About a Boy (2.2) and Growing Up Fisher (2.0), but their lead-ins were only in the 3.0ish range.
  • It was a busier than usual Friday elsewhere as well, though these numbers are subject to more local NFL-related adjustments:
    • CBS was the best of the rest with a special Friday Big Brother (1.5) and drama repeats (0.8/0.8);
    • ABC had its usual Friday originals What Would You Do? (0.7) and 20/20 (0.7);
    • And the CW wrapped up the three-night run of My Last Days (0.2), leading out of Masters of Illusion repeats (0.2/0.2).
FULL TABLE:

Name
A18-49
Skew
Last
Lastn
LeLa
wy2y
TLa
Ty2y
True
Last
Shark Tank (R)0.524%
-29%
+25%
1.17
What Would You Do?0.629%
0%
0.0
-0.2
0%
-14%
1.30+0.10
20/20 (S)0.623%
-14%
-0.1
0.0
-14%
-14%
-14%
1.25-0.20
ABC:
-15%
-6%
Big Brother Sun1.338%
-28%
-0.5
-35%
+160%
+225%
1.97-0.47
Hawaii Five-0 (R)0.521%
0%
0%
1.17
Blue Bloods (R)0.619%
+20%
+20%
1.25
CBS:
+60%
+71%
Summer Olympics5.535%
-10%
-0.6
-17%
-14%
+555%
6.86+0.02
Superstore3.039%
+50%
-53%
+200%
2.56
NBC:
-21%
+487%
MasterChef (R)0.436%
+33%
-20%
1.05
Fox:
+33%
-20%
Masters of Illusion (R)0.229%
0%
-33%
0.41
Masters of Illusion (R)0.236%
0%
-33%
0.49
Movie: My Last Days p30.127%
-50%
-67%
0.35
CW:
-25%
-50%
All:
-13%
+156%
Girl Meets World0.3730%
-16%
-0.07
-24%
Dark Matter0.1937%
+19%
+0.03
-24%
Killjoys0.1736%
-6%
-0.01
-35%

The full table can be sorted by clicking any of the category names at the top. Hover over 'Last', 'y2y' and timeslot numbers for more information on the previous episode(s) being compared.


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