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Thursday, January 29, 2015

Spotted Ratings, Wednesday 1/28/15


WHAT MATTERS:
  • FINALS UPDATE: It was officially the first week of decline for Empire (4.3), which did not adjust up in finals. Stalker (1.5) was down, putting it even week-to-week, and The 100 (0.5) took yet another finals downtick.
  • Week four will likely go down as the first week of adults 18-49 non-growth for the new megahit Empire (4.3). The show matched last week's prelim (which later adjusted up to 4.4) so it may end up not being the first week of decline either. For what it's worth, the show was up a bit more in total viewership (to 11.3 million) and adults 18-34 (3.9).
  • Fox had worse news in the 8/7c hour, where American Idol (2.9) shed all of its significant spike from last week. It should either hit or match the Wednesday low this season from two weeks ago, and it'll be roughly 25% behind last season's fourth Wednesday.
  • The only other big four network airing originals was CBS. While The Mentalist (1.3) was down at 8/7c, Criminal Minds (2.1) and Stalker (1.6) were each up a tick, perhaps benefiting from NBC's crime dramas going into repeats.
  • The CW's Arrow (1.1) remained stout, while The 100 will sweat out the finals after another preliminary 0.6.

FULL TABLE:

InfoShowTimeslotTrue
A18-49 Skew Last LeLa Rank y2yTLa Ty2y
The Middle (R) 1.3 30% +0% -13% 1.3
The Goldbergs (R) 1.3 36% +0% -13% 1.4
Modern Family (R) 1.5 36% +0% -21% 1.6
Black-ish (R) 1.1 37% +0% -15% 1.2
Black-ish (R) 1.1 41% +120% -27% 1.3
Black-ish (R) 0.9 39% +125% -36% 1.2
ABC:+18%-21%
The Mentalist 1.3 18% -13%-0.2n/a 5/9 n/a -13% -33% 1.3
Criminal Minds 2.1 25% +5%+0.1-0.2 10/13 n/a +8% +68% 2.2
Stalker 1.5 23% +0%+0.0+0.1 8/14 n/a +0% +43% 1.5
CBS:-1%+15%
The Mysteries of Laura (R) 0.7 22% -13% -44% 0.7
Law and Order: SVU (R) 0.7 24% -44% -64% 1.0
Chicago PD (R) 0.6 19% -59% -65% 1.0
NBC:-43%-59%
American Idol Wed 2.9 33% -15%-0.5n/a 4/4 -24% -13% -18% 2.7
Empire 4.3 48% -2%-0.1-0.5 2/4 n/a -2% +5% 3.8
Fox:-7%-6%
Arrow 1.1 48% +0%+0.0n/a 2/11 +0% -4% +0% 1.1
The 100 0.5 41% +0%+0.0+0.0 4/10 n/a +0% -29% 0.5
CW:-3%-11%
Big5:-8%-15%

KEY (click to expand)
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Skew - Percentage of adults 18-49 within the show's total viewership.
Last - A18-49 difference (percent and numerical) from the show's previous episode.
LeLa - A18-49 difference between the show's lead-in and its lead-in for the previous episode.
Rank - The A18-49 rating's rank among the show's episodes so far this season.
y2y - Percent difference between A18-49 and the show's rating a year ago.
TLa - Percent difference between A18-49 and the network's rating in the timeslot one week ago.
Ty2y - Percent difference between A18-49 and the network's rating in the timeslot one year ago.
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. PRELIMINARY CALCULATION. For finals, see SpotVault.

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.

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