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Friday, January 30, 2015

Spotted Ratings, Thursday 1/29/15


WHAT MATTERS:
  • FINALS UPDATE: The Big Bang Theory (4.5), Grey's Anatomy (2.8) and How to Get Away with Murder (3.1) all adjusted up. Mom (2.8) did not adjust down, so the new series high is official.
  • ABC was back in business on Thursday in impressive fashion, as Grey's Anatomy (2.7) and Scandal (3.6) each saw double-digit spikes from their fall finales (and Scandal was two tenths above its winter premiere last season). If there was an an underachiever, it was How to Get Away with Murder (3.0), which was still at bonafide big hit levels but preliminarily didn't even make it back to the fall finale number.
  • But Murder had a good reason for at least part of the relative softness; NBC got a sizable spike at 10/9c for the series finale of Parenthood (1.7). This was Parenthood's biggest rating in its two Thursday seasons, and it was a considerable four tenths above both last week's penultimate episode as well as last season's finale. NBC was also up in the first two hours with the two-hour The Biggest Loser finale (1.4). For a show that has historically had huge finale spikes, that's not much of an increase on last week's 1.2, but NBC will probably take it given the increased competition.
  • Fox took sizable drops in week two of the pairing between American Idol (2.2) and Backstrom (1.4). Considering how much Idol was down, it probably could've been even worse than a 25%ish drop for Backstrom; it remained slightly ahead of the corresponding Rake episode. But the show still has another big competitor to deal with next week, and it's already at bubble levels at best.
  • CBS brought back The Big Bang Theory (4.4), which was just barely below its last original three weeks ago. It appears it will knock off Wednesday's Empire (4.3) for the week's top (reguarly-scheduled) scripted episode. That helped vault Mom (2.8) to what could be another new series high if it holds in finals. Later in the night, Elementary (1.3) suffered a bit against increased drama competition.

FULL TABLE:

InfoShowTimeslotTrue
A18-49 Skew Last LeLa Rank y2yTLa Ty2y
Grey's Anatomy 2.8 41% +17%+0.4n/a 2/9 n/a +273% +180% 2.9
Scandal 3.6 44% +16%+0.5+0.4 2/10 n/a +350% +213% 3.2
How To Get Away With Murder 3.1 43% +0%+0.0+0.5 3/10 n/a +589% +210% 2.7
ABC:+375%+202%
The Big Bang Theory 4.5 33% -2%-0.1n/a 7/13 -13% +88% -13% 4.4
Mom 2.8 30% +17%+0.4+2.1 1/12 +17% +17% +8% 2.2
Two and a Half Men 2.3 30% +5%+0.1+0.4 2/12 +15% +5% +21% 2.0
The McCarthys 1.6 29% +7%+0.1+0.2 3/11 n/a -11% -20% 1.5
Elementary 1.3 21% -13%-0.2-0.2 4/12 -32% -13% -33% 1.5
CBS:+17%-12%
The Biggest Loser 1.4 33% +17%+0.2n/a 2/18 -18% +51% -7% 1.5
Parenthood 1.7 40% +31%+0.4+0.8 1/13 n/a +26% -6% 1.9
NBC:+41%-6%
American Idol Thu 2.2 30% -21%-0.6n/a 4/4 -31% -20% -30% 2.3
Backstrom 1.4 33% -26%-0.5-0.6 2/2 n/a -28% +8% 1.4
Fox:-23%-19%
The Vampire Diaries 0.7 60% -13%-0.1n/a 10/12 -36% -7% -33% 0.8
Reign 0.4 50% +0%+0.0-0.1 4/12 -33% +0% -33% 0.5
CW:-4%-33%
Big5:+40%+12%

KEY (click to expand)
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Skew - Percentage of adults 18-49 within the show's total viewership.
Last - A18-49 difference (percent and numerical) from the show's previous episode.
LeLa - A18-49 difference between the show's lead-in and its lead-in for the previous episode.
Rank - The A18-49 rating's rank among the show's episodes so far this season.
y2y - Percent difference between A18-49 and the show's rating a year ago.
TLa - Percent difference between A18-49 and the network's rating in the timeslot one week ago.
Ty2y - Percent difference between A18-49 and the network's rating in the timeslot one year ago.
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. PRELIMINARY CALCULATION. For finals, see SpotVault.

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.

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