SpotVault - The McCarthys (CBS) - 2014-15 Ratings

The McCarthys

Thursdays, 9:30/8:30c, CBS

2014-15 Original Ratings

Info					Ratings				Metrics
#	Day	Date	Time	Length	Viewers	A18-49	Share	Lead	True	Sitch
1	Th	10/30/2014	9:30	0:30	8.08	1.7	5	2.4	1.48	+15%
2	Th	11/6/2014	9:30	0:30	6.67	1.5	5	2.1	1.39	+8%
3	Th	11/13/2014	9:30	0:30	6.36	1.4	4	2.1	1.27	+10%
4	Th	11/20/2014	9:30	0:30	6.26	1.4	4	2.2	1.28	+10%
5	Th	11/27/2014	9:30	0:30	5.33	1.1	4	1.5	1.43	-23%
6	Th	12/4/2014	9:30	0:30	6.08	1.4	4	1.9	1.40	-0%
7	Th	12/11/2014	9:30	0:30	6.89	1.6	5	2.3	1.53	+5%
8	Th	12/18/2014	9:30	0:30	6.94	1.6	5	1.9	1.6	+3%
9	Th	1/8/2015	9:30	0:30	7.98	1.7	5	2.3	1.57	+8%
10	Th	1/15/2015	9:30	0:30	6.96	1.5	5	2.1	1.44	+4%
11	Th	1/29/2015	9:30	0:30	7.11	1.6	5	2.3	1.53	+5%
AVERAGES TO DATE:					Viewers	A18-49	Skew	y2y	True	Sitch
					6.79	1.50	28%		1.44	+0%
					A18-49+
					85

Timeslot Stats:

Info			Overall			Viewing/Competition					Lead-in			Seasonal
#	Date	A18-49	True	Sitch		PUT	Comp	Defl	C+D	Sitch	LI	eLI	Sitch	Mult	Sitch
1	10/30/2014	1.7	1.48	+0.22	+15%	32.7	6.5	-0.8	5.8	+0.02	2.4	2.6	+0.18	0.986	+0.02
2	11/6/2014	1.5	1.39	+0.11	+8%	31.2	6.7	-0.1	6.6	-0.06	2.1	2.5	+0.15	0.987	+0.02
3	11/13/2014	1.4	1.27	+0.13	+10%	32.4	6.7	-0.6	6.1	-0.01	2.1	2.3	+0.12	0.988	+0.02
4	11/20/2014	1.4	1.28	+0.12	+10%	32.4	6.6	-0.5	6.1	-0.01	2.2	2.3	+0.12	0.989	+0.01
5	11/27/2014	1.1	1.43	-0.33	-23%	27.3	8.1	1.4	9.5	-0.35	1.5	1.7	+0.00	0.991	+0.01
6	12/4/2014	1.4	1.40	-0.00	-0%	29.9	6.3	0.9	7.2	-0.12	1.9	2.2	+0.11	0.991	+0.01
7	12/11/2014	1.6	1.53	+0.07	+5%	28.4	4.6	2.6	7.2	-0.12	2.3	2.6	+0.18	0.992	+0.01
8	12/18/2014	1.6	1.6	+0.04	+3%	29.1	3.9	2.6	6.6	-0.06	1.9	2.1	+0.09	0.994	+0.01
9	1/8/2015	1.7	1.57	+0.13	+8%	30.5	5.6	0.9	6.5	-0.05	2.3	2.6	+0.18	0.998	+0.00
10	1/15/2015	1.5	1.44	+0.06	+4%	29.7	5.2	1.6	6.9	-0.09	2.1	2.4	+0.15	0.999	+0.00
11	1/29/2015	1.6	1.53	+0.07	+5%	30.7	7.4	-0.2	7.1	-0.11	2.3	2.6	+0.18	1.001	-0.00
AVERAGES:		1.50	1.44	+0.06	+4%
STDDEV:		0.17	0.10
STDDEV%:		12%	7%

2014-15 Encore Ratings

Info					Ratings				Metrics
#	Day	Date	Time	Length	Viewers	A18-49	Share	Lead	True	Sitch
1	Th	12/25/2014	9:30	0:30	3.79	0.7	2	0.9	1.0	-31%
2	Th	1/1/2015	9:30	0:30	3.95	0.7	2	0.9	0.93	-25%

KEY (click to expand)

Viewers - The number of total viewers age 2+ (in millions) watching the program.
A18-49 -Percentage of US TV-owning adults 18-49 watching the program.
Share - Percentage of US TV-watching adults 18-49 watching the program.
Lead - Adults 18-49 rating of the show's lead-in (last half hour).
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.
Sitch - The percent difference between True and 18-49 rating, or a measure of how easy or difficult a given show's timeslot is.
Skew - Percentage of adults 18-49 within the show's total viewership.
y2y - Difference between the season-to-date A18-49 average and the A18-49 average from one year ago through the same number of episodes.
A18-49+ - The season-to-date adults 18-49 average compared with the season-to-date average for all original non-scripted series on the big four networks.

More on these numbers here.

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