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Tuesday, October 14, 2014

The Question, Tuesday 10/14/14: Will Audiences Say "I Do" to Marry Me?


The 20th and final leg of our 30-day The Question marathon is NBC's biggest comedy hope of the fall, Marry Me. It doesn't have an obvious built-in advantage like Matthew Perry in Go On, or even a connection to a well-known movie like About a Boy. So if Marry Me is going to thrive where those have turned out mediocre, it will be because of quality. But coming from the creator of well-regarded Happy Endings, it might actually have a shot to do that. Will audiences say "I do" to Marry Me? That's The Question for Tuesday, October 14, 2014.


About a Boy Last Season
2.3 (pilot encore, 2/25/14) (3.7 The Voice)
2.5 (timeslot premiere, 3/4/14) (4.1 The Voice)
1.88 (average of 11 direct post-Voice episodes)

I doubt that this show will draw a huge crowd on its own, but I don't see it being a huge turn-off to The Voice's audience either. The Voice will likely be a bit lower as a lead-in than it was for AaB's launch on March 4, but About a Boy may have premiered a bit higher if not for the post-Olympic preview and the last-minute encore on 2/25. I'm assuming this means Marry Me will start in the general area where AaB premiered.

Over/Under: 2.55.

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