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Friday, September 19, 2014

Spotted Ratings, Thursday 9/18/14


WHAT MATTERS:
  • If last week represented the best CBS can expect from Thursday Night Football, last night (4.5 on CBS + NFLN combined) probably represented the worst. Not only did Bucs/Falcons look like the Thursday package's worst game going in, but the game quickly became a massive blowout.
  • In its last opportunity before real competition from ABC and Fox arrives, The Biggest Loser (1.3) took a pretty disappointing week two drop. It led into a The Mysteries of Laura (0.8) pilot encore.

FULL TABLE:

InfoShowTimeslotTrue
A18-49 Skew Last LeLa Rank y2yTLa Ty2y
Grey's Anatomy (R) 0.7 23% +40% -26% 1.0
Scandal (R) 0.7 25% +40% -22% 1.1
Scandal (R) 0.8 25% +14% +0% 1.2
ABC:+29%-17%
Thursday Night Football Kickoff 2.2 38% -35%-1.2n/a 2/2 n/a -37% +0% 3.4
Thursday Night Football 4.5 48% -40%-3.0-1.2 2/2 n/a -41% +196% 6.5
CBS:-40%+152%
The Biggest Loser 1.3 36% -19%-0.3n/a 2/2 n/a -19% +2% 1.9
The Mysteries of Laura (R) 0.8 26% -16% +7% 1.2
NBC:-18%+3%
Sleepy Hollow (R) 0.5 31% -44% -75% 0.7
Sleepy Hollow (R) 0.5 31% -17% -55% 0.9
Fox:-33%-68%
The Vampire Diaries (R) 0.2 47% -20% -20% 0.3
The Originals (R) 0.2 42% +33% +0% 0.3
CW:+0%-11%
Big5:-31%+24%

KEY (click to expand)
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Skew - Percentage of adults 18-49 within the show's total viewership.
Last - A18-49 difference (percent and numerical) from the show's previous episode.
LeLa - A18-49 difference between the show's lead-in and its lead-in for the previous episode.
Rank - The A18-49 rating's rank among the show's episodes so far this season.
y2y - Percent difference between A18-49 and the show's rating a year ago.
TLa - Percent difference between A18-49 and the network's rating in the timeslot one week ago.
Ty2y - Percent difference between A18-49 and the network's rating in the timeslot one year ago.
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. PRELIMINARY CALCULATION. For finals, see SpotVault.

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.

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