Thursday, July 10, 2014

Spotted Ratings, Monday 7/7/14


WHAT MATTERS:
  • The disappointment continued for Under the Dome (1.7), down another 19% in week two to basically put it on par with the second-tier reality franchises of the summer. This was a larger decline vs. week two of last year (-41%) than the premiere had. Right now, it pretty much blends in ratings-wise with the Monday reality series, but the declines may not be over. It is worth noting that it had a major lead-in decline this week as The Big Bang Theory departed in favor of Two and a Half Men at 9:30.
  • While the dome caves in, the Monday reality shows are getting healthier; The Bachelorette jumped two tenths to its biggest rating since the premiere. MasterChef continued its rehabilitation from an early-season slump by cracking 2.0 for the first time this season. And a steady American Ninja Warrior remained slightly up year-to-year.

FULL TABLE:

InfoShowTimeslotTrue
A18-49 Skew Last LeLa Rank y2yTLa Ty2y
The Bachelorette 1.8 33% +13%+0.2n/a 2/8 -5% +18% -5% 2.2
Mistresses 0.9 30% -18%-0.2+0.2 5/6 -25% -18% -25% 1.0
ABC:+5%-10%
2 Broke Girls (R) 1.0 27% -9% -9% 1.2
Mom (R) 1.1 31% +10% -8% 1.5
Mike and Molly (R) 1.2 29% -29% -8% 1.5
Two and a Half Men (R) 1.0 27% -44% -17% 1.2
Under the Dome 1.7 28% -19%-0.4-0.8 2/2 -41% -21% -37% 2.0
CBS:-21%-25%
Last Comic Standing (R) 0.9 30% +20% -44% 1.1
American Ninja Warrior 1.7 41% +0%+0.0-0.2 2/6 +6% +19% +39% 2.1
NBC:+23%+6%
MasterChef 2.0 43% +5%+0.1n/a 1/7 -11% +5% +233% 2.5
24: Live Another Day 1.4 30% +0%+0.0+0.1 7/10 n/a -3% +155% 1.7
Fox:+3%+196%
Whose Line Is It Anyway? (R) 0.5 48% +0% +150% 0.6
Whose Line Is It Anyway? (R) 0.6 54% +20% +200% 0.8
Beauty and the Beast 0.3 50% +0%+0.0+0.1 2/22 n/a +0% +200% 0.3
CW:+6%+183%
Big5:+1%+17%
Major Crimes 0.77 20% n/an/a
1/1 -19%


Teen Wolf 0.69 56% +5%+0.03
2/3 -2%


Switched at Birth 0.62 59% +15%+0.08
2/4 -16%


The Fosters 0.62 55% +0%+0.00
1/4 -3%


Longmire 0.54 20% +1%+0.01
4/6 -22%


Murder in the First 0.45 22% +24%+0.09
3/5 n/a



KEY (click to expand)
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Skew - Percentage of adults 18-49 within the show's total viewership.
Last - A18-49 difference (percent and numerical) from the show's previous episode.
LeLa - A18-49 difference between the show's lead-in and its lead-in for the previous episode.
Rank - The A18-49 rating's rank among the show's episodes so far this season.
y2y - Percent difference between A18-49 and the show's rating a year ago.
TLa - Percent difference between A18-49 and the network's rating in the timeslot one week ago.
Ty2y - Percent difference between A18-49 and the network's rating in the timeslot one year ago.
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. PRELIMINARY CALCULATION. For finals, see SpotVault.

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.

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