| Timeslot | Lo | Avg | Hi | y2y | A18-49+ | Label | y2y | Results |
| Friday 9:00 | 1.7 | 1.94 | 2.3 | +5% | 103 | hit(Fri) | +17% | detail |
Rating the Ratings: Shark Tank's rags-to-riches Nielsen story became even more amazing in season five. It grew 5% vs. a 2012-13 season that was already bordering on largest Friday series in the A18-49+ era. That made the 2013-14 season of Shark Tank the biggest Friday season of the era by a pretty wide margin; nothing else has gotten very close to the league average (previous record is 90). It regularly cracked the weekly top 25 in 18-49 ratings, a very difficult achievement on the lower-viewed night. Maybe all this says more bad about the weeknight programming these days than good about Shark Tank, but I'm choosing to look at this glass-half-full. And as with Big Bang, I'm inflating the grade here a bit because of the larger historical significance. So far, Shark Tank has really showed no signs of slowing down; it even tied the series high in May! Grade: A.
Here's the now updated War of 18-49 post for Shark Tank.
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