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Friday, April 25, 2014

Spotted Ratings, Thursday 4/24/14


WHAT MATTERS:

  • CBS had a relatively respectable start out of late April throwaway Bad Teacher (2.1), more than 20% above what had become the recent 1.7 level for previous occupant The Crazy Ones and just 16% behind lead-in Two and a Half Men (2.5). Let's not get carried away here; it's still a typical 20% drop away from being in TCO territory and thus probably on the wrong side of the bubble. But if it overachieves that standard, it may actually become something the network should think about as upfronts loom.
  • ABC also had a series premiere, medical drama Black Box (1.5). That was roughly a third behind Grey's Anatomy (2.3), which slumped on the first Thursday after Scandal's finale. Were this a normal in-season premiere, things would look quite rough for Black Box, but it'll ultimately be judged by much more lenient summer co-production standards, so it's probably too early for definitive judgments.
  • The other networks kicked off May sweeps in soft fashion, though The Vampire Diaries (0.8) and Reign (0.5) each inched back up for the CW. And NBC sent off Parks and Recreation (1.0) in a one-hour season finale, with the biggest notable there being the promo guy saying at the end of the finale that it's coming back in the fall.

FULL TABLE:

InfoShowTimeslotTrue
A18-49 Skew Last LeLa Rank y2yTLa Ty2y
Jimmy Kimmel Live (R) 0.6 27% -29% -43% 0.8
Grey's Anatomy 2.3 37% -12%-0.3-0.3 18/20 -15% -12% -16% 2.7
Black Box 1.5 28% n/an/an/a 1/1 n/a -57% -47% 1.6
ABC:-36%-34%
The Big Bang Theory 4.5 35% -4%-0.2n/a 21/21 +0% +105% +0% 5.3
The Millers 2.4 31% -4%-0.1-0.2 17/20 n/a -11% -14% 2.2
Two and a Half Men 2.5 34% +4%+0.1-0.1 3/20 -11% +56% +4% 2.6
Bad Teacher 2.1 34% n/an/an/a 1/1 n/a +62% -13% 2.0
Elementary 1.6 25% +0%+0.0+0.4 16/21 -20% +60% -20% 1.7
CBS:+50%-9%
Parks and Recreation 1.0 47% +11%+0.1n/a 15/18 -23% +5% +5% 1.3
SNL Shorts 1.0 51% n/a -9% -20% 1.2
NBC:-5%-13%
Hell's Kitchen 1.7 44% +0%+0.0n/a 5/7 -15% -3% -38% 2.1
American Idol Thu 1.8 30% -5%-0.1+0.0 13/15 -36% -5% -5% 2.1
Surviving Jack 1.0 33% +0%+0.0-0.1 4/5 n/a +0% -41% 1.0
Fox:-3%-32%
The Vampire Diaries 0.8 56% +14%+0.1n/a 17/19 -20% +14% -20% 1.0
Reign 0.5 47% +25%+0.1+0.1 15/19 n/a +25% +0% 0.5
CW:+18%-13%
Big5:+0%-22%
Vikings 1.17 48% +28%+0.25
4/9 -11%


Sirens 0.51 60% +0%+0.00
1/9 n/a



KEY (click to expand)
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Skew - Percentage of adults 18-49 within the show's total viewership.
Last - A18-49 difference (percent and numerical) from the show's previous episode.
LeLa - A18-49 difference between the show's lead-in and its lead-in for the previous episode.
Rank - The A18-49 rating's rank among the show's episodes so far this season.
y2y - Percent difference between A18-49 and the show's rating a year ago.
TLa - Percent difference between A18-49 and the network's rating in the timeslot one week ago.
Ty2y - Percent difference between A18-49 and the network's rating in the timeslot one year ago.
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. PRELIMINARY CALCULATION. For finals, see SpotVault.

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.

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