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Thursday, January 23, 2014

Spotted Ratings, Sunday 1/19/14


WHAT MATTERS:
  • After finals, Fox's NFC Championship Game ended up with 55.91 million viewers and a 19.0 demo rating, 13% ahead of what CBS did in the same window last year. Riding a thrilling end to the game, the post-game show was 24% ahead of last year's post-game, which surely helped the season premiere of The Following (4.4) at 10:19 Eastern/7:19 Pacific. It scored a series high and roughly 25% ahead of last season's Hawaii Five-0 (3.5) in the lead-out role.
  • ABC was the only network that dared go original against the game with Revenge (1.3) and the last episode of Betrayal (0.7) each dropping week-to-week. Revenge's January trajectory was fairly similar to last year (2.4 -> 2.0 -> 1.7 last year, 1.8 -> 1.6 -> 1.3 this year), but on the whole these against-event episodes did better compared to the fall numbers. (This rating only tied a season low, whereas the late January 2013 eps were well below anything from the fall.) And again, it's noteworthy that these January airings had much worse lead-ins. (The 8/7c Bachelor special averaged a 0.9.)

FULL TABLE:

InfoShowTimeslotTrue
A18-49 Skew Last LeLa Rank y2yTLa Ty2y
America's Funniest Home Videos (R) 0.9 26% -14% -33% 1.0
The Bachelor Special 0.9 29% -10%-0.1-0.1 3/3 n/a -5% -63% 1.3
Revenge 1.3 31% -19%-0.3-0.1 12/13 -24% -19% -21% 1.8
Betrayal 0.7 27% -13%-0.1-0.3 11/13 n/a -7% -46% 0.9
ABC:-13%-44%
60 Minutes (R) 1.3 21% -91% -92% 1.4
The Good Wife (R) 0.7 20% -83% -96% 0.9
The Mentalist (R) 0.7 19% -61% -96% 1.1
Criminal Minds (R) 1.0 21% -43% -82% 1.3
CBS:-84%-93%
Dateline Sun (R) 0.8 23% -50% +23% 0.9
Movie: Bridesmaids 0.9 35% n/a -86% +3% 1.3
NBC:-84%+8%
NFC Championship Game 19.0 43% n/an/an/a 1/1 n/a +980% +1134% 14.3
NFC Championship Post-Game 11.3 47% n/an/an/a 1/1 n/a +391% +606% 8.1
The Following 4.4 50% n/an/an/a 1/1 +38% n/a n/a 2.7
Fox:+678%+2877%
Big5:+27%-0%

KEY (click to expand)
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Skew - Percentage of adults 18-49 within the show's total viewership.
Last - A18-49 difference (percent and numerical) from the show's previous episode.
LeLa - A18-49 difference between the show's lead-in and its lead-in for the previous episode.
Rank - The A18-49 rating's rank among the show's episodes so far this season.
y2y - Percent difference between A18-49 and the show's rating a year ago.
TLa - Percent difference between A18-49 and the network's rating in the timeslot one week ago.
Ty2y - Percent difference between A18-49 and the network's rating in the timeslot one year ago.
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. PRELIMINARY CALCULATION. For finals, see SpotVault.

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.

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