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Friday, October 4, 2013

Spotted Ratings, Thursday 10/3/13


WHAT MATTERS:
  • The hottest show on broadcast TV took another big step up in its season three premiere, as ABC's Scandal went 0.4 points above its high point at the end of last season and 71% above the season two premiere.
  • NBC filled out its comedy Thursday with the very weak premieres of Welcome to the Family and Sean Saves the World (which only got worse after Cleveland pre-emptions were taken out). On premiere night they were already well behind even the weak Up All Night and The Office of yesteryear. Said pre-emptions also made The Michael J. Fox Show (now down 23% from the premiere) and Parenthood (now down a tick) look even worse.
  • CBS also rounded out its comedy lineup with a mediocre premiere from The Millers, which held just 63% of its The Big Bang Theory lead-in. The Crazy Ones dropped 26% in week two, but that's not so bad given its lead-in was down a massive 2.8 points. Two and a Half Men had a stinky second week, shedding a half point.
  • The CW began its drama season by welcoming back The Vampire Diaries and premiering modestly at 9/8c with spin-off The Originals, which probably wanted to take a bit more demo than this to its Tuesday timeslot. Both were well below the TVD/Beauty and the Beast premieres from last year on this night, though that may have been largely due to simulcast debate competition last year.
  • And week two of Glee took the show's trademark huge post-premiere drop. The Cory Monteith tribute comes next week.

FULL TABLE:

InfoShowTimeslotTrue
A18-49 Skew Last LeLa Rank y2yTLa Ty2y
Scandal (R) 1.6 35% +33% -16% 1.8
Grey's Anatomy 3.1 41% -9%-0.3+0.4 2/2 -18% -7% -18% 3.4
Scandal 3.6 43% n/an/an/a 1/1 +71% +3% +85% 3.3
ABC:+3%+8%
The Big Bang Theory 5.2 36% -15%-0.9n/a 3/3 +6% -5% +6% 5.4
The Millers 3.3 32% n/an/an/a 1/1 n/a -46% -8% 2.9
The Crazy Ones 2.9 31% -26%-1.0-2.8 2/2 n/a -26% -6% 2.6
Two and a Half Men 2.4 33% -17%-0.5-1.0 2/2 -33% -14% -20% 2.4
Elementary 2.0 27% -5%-0.1-0.5 2/2 -20% -5% -22% 2.0
CBS:-21%-10%
Parks and Recreation 1.2 49% -8%-0.1n/a 2/2 -37% -8% -14% 1.4
Welcome to the Family 1.1 47% n/an/an/a 1/1 n/a -8% -21% 1.3
Sean Saves the World 1.4 40% n/an/an/a 1/1 n/a -36% -36% 1.6
The Michael J. Fox Show 1.7 40% -23%-0.5+0.1 2/2 n/a -19% -11% 1.9
Parenthood 1.5 46% -6%-0.1-0.5 2/2 -6% -6% +43% 1.6
NBC:-16%-7%
The X Factor Thu 2.0 36% -5%-0.1n/a 3/4 -38% -5% -37% 2.2
Glee 1.6 46% -20%-0.4-0.1 2/2 -38% -20% -38% 1.8
Fox:-12%-37%
The Vampire Diaries 1.2 59% n/an/an/a 1/1 -25% +380% +700% 1.4
The Originals 1.0 57% n/an/an/a 1/1 n/a +400% +400% 1.1
CW:+389%+529%
Big5:-4%-3%

KEY (click to expand)
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Skew - Percentage of adults 18-49 within the show's total viewership.
Last - A18-49 difference (percent and numerical) from the show's previous episode.
LeLa - A18-49 difference between the show's lead-in and its lead-in for the previous episode.
Rank - The A18-49 rating's rank among the show's episodes so far this season.
y2y - Percent difference between A18-49 and the show's rating a year ago.
TLa - Percent difference between A18-49 and the network's rating in the timeslot one week ago.
Ty2y - Percent difference between A18-49 and the network's rating in the timeslot one year ago.
True - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. PRELIMINARY CALCULATION. For finals, see SpotVault.

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.

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