Timeslot | Lo | Avg | Hi | y2y | A18-49+ | Label | Results |
Monday 8:00 | 2.0 | 2.32 | 3.0 | +6% | 110 | solid | detail |
Rating the Ratings: Jillian was back, and so was The Biggest Loser. After four straight seasons of 15%+ year-to-year declines, NBC scaled the show back to just one season a year and reinstalled the face of the program, and it paid off. The Biggest Loser started with a huge 3.0 for a special Sunday premiere, had a huge spike to 2.7 for its March 18 finale, and in between were a lot of low 2's. It was really the only piece of NBC's first quarter 2013 schedule that wasn't a massive disaster, and it was in fact a pretty big success. It's back into the fall rotation for 2013-14, but its Tuesday episodes will be just one hour. Grade: A-.
Here's the now updated War of 18-49 post for The Biggest Loser.
2 comments:
Also impressive for The Biggest Loser was achieving growth against ABC's Bachelor, which also grew roughly the same year-to-year (7%).
Yeah I agree. Both shows were highlights from this winter ratings wise IMO
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