SpotVault - Perfect Score (CW) - Summer 2013 Ratings

Perfect Score

Tuesdays, 9/8c and Fridays, 8/7c, The CW

Summer 2013 Original Ratings

Info					Ratings			Factors			Metrics
#	Day	Date	Time	Length	Viewers	A18-49	Share	PUT	bc	Lead	True2	Sitch
1	Tu	7/16/2013	9:00	0:30	0.91	0.4	1	30.6	7.6	1.2	0.34	+17%
2	Tu	7/16/2013	9:30	0:30	0.72	0.3	1	31.3	8.5	0.4	0.39	-24%
3	Tu	7/23/2013	9:00	0:30	0.79	0.3	1	31.4	5.8	1.0	0.27	+10%
4	Fr	8/16/2013	8:00	0:30	0.73	0.2	1	21.7	3.2	n/a	0.34	-41%
5	Fr	8/23/2013	8:00	0:30	0.54	0.2	1	23.2	3.9	n/a	0.32	-37%
6	Fr	8/30/2013	8:00	0:30	0.52	0.2	1	21.2	3.0	n/a	0.35	-43%
7	Fr	9/6/2013	8:00	0:30	0.58	0.2	1	23.9	2.8	n/a	0.30	-33%
8	Fr	9/13/2013	8:00	0:30	0.73	0.3	1	24.7	2.9	n/a	0.43	-30%
9	Fr	9/20/2013	8:00	0:30	0.67	0.2	1	24.7	3.9	n/a	0.29	-32%
AVERAGES TO DATE:					Viewers	A18-49		Skew	y2y		True2	Sitch
					0.69	0.26		47%			0.34	-24%

Summer 2013 Encore Ratings

Info					Ratings			Factors			Metrics
#	Day	Date	Time	Length	Viewers	A18-49	Share	PUT	bc	Lead	True2	Sitch
1	Fr	7/19/2013	9:00	0:30	0.93	0.4	1	26.1	3.4	0.5	0.54	-26%
2	Fr	7/19/2013	9:30	0:30	0.77	0.3	1	25.5	3.6	0.4	0.44	-32%
3	Tu	7/23/2013	9:30	0:30	0.61	0.2	1	30.2	6.6	0.3	0.28	-29%
4	Fr	8/16/2013	8:30	0:30	0.66	0.2	1	22.2	3.4	0.2	0.37	-45%
5	Fr	8/23/2013	8:30	0:30	0.51	0.2	1	24.1	4.2	0.2	0.34	-42%
6	Fr	8/30/2013	8:30	0:30	0.56	0.2	1	24.2	3.2	0.2	0.33	-40%
7	Fr	9/6/2013	8:30	0:30	0.55	0.2	1	23.0	2.8	0.2	0.35	-42%
8	Fr	9/13/2013	8:30	0:30	0.66	0.3	1	26.8	3.0	0.3	0.41	-27%
9	Fr	9/20/2013	8:30	0:30	0.56	0.2	1	23.8	3.9	0.2	0.35	-42%

KEY (click to expand)

Viewers - The number of total viewers age 2+ (in millions) that watched the program.
A18-49 -The average percentage of TV-owning adults 18-49 that watched the program.
Share - The average percentage of TV-watching adults 18-49 that watched the program.
PUT - ESTIMATED average percentage of TV-owning adults 18-49 persons currently using any TV in the show's timeslot.
bc - Average percentage of TV-owning adults 18-49 watching known broadcast TV shows that air in the show's live timeslot.
Lead - Adults 18-49 rating of the show's lead-in (last half hour).
True2 - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.
Sitch - The percent difference between True2 and 18-49 rating, or a measure of how easy or difficult a given show's timeslot is.
Skew - The average percentage of the show's total viewer audience that falls within the 18-49 demo.
y2y - Difference between the season-to-date A18-49 average and the A18-49 average from one year ago through the same number of episodes.

More on these numbers here.

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