Wednesday, May 29, 2013

Spotted Ratings, Monday 5/27/13


WHAT MATTERS:
  • The broadcast programs were pretty weak on Memorial Day, even though there was no discernible drop-off in overall viewing. This curious phenomenon also occurred last year, when The Bachelorette posted a number far weaker than any other that season and America's Got Talent was also several tenths below the surrounding episodes.
  • The return of The Bachelorette was down a surprising 27% from last year's post-Dancing with the Stars premiere (2.6), but it was even with the strangely low holiday airing a year ago (which was week three of that season). So I'm gonna wait till next week before passing judgment. The Voice also disappointed, continuing its late-season fade, but again... we'll see where it ends up next week.
  • Cable featured the rather mixed return of A&E's drama lineup. The Glades (0.7) was down a couple ticks year-to-year, but sophomore Longmire (0.9) tied its series high and was a tick above last year's series premiere.

FULL TABLE:

InfoShowTimeslotTrue2
Viewers A18-49 Last LeLa Rank y2yTLa Ty2y
The Bachelorette 5.99 1.9 n/an/a 1/1 -27% -27% +0% 1.81
20/20 (S) 5.60 1.3 +18%+19% 1/2 -7% +0% +73% 1.17
How I Met Your Mother (SR) 3.54 0.9 -25% -18% 0.82
Rules of Engagement (SR) 3.60 0.9 -50% -18% 1.07
2 Broke Girls (SR) 4.30 1.1 -48% -15% 1.36
Mike and Molly (SR) 4.70 1.3 -38% +8% 1.48
Hawaii Five-0 (SR) 4.96 1.2 -40% +0% 1.19
The Voice Mon 11.00 3.2 -9%n/a 10/10 n/a -9% +32% 2.93
Revolution 6.32 1.9 +0%-9% 16/19 n/a +0% +138% 1.43
Raising Hope (SR) 1.76 0.7 +0% -13% 0.64
The Goodwin Games 1.37 0.6 +0%+0% 1/2 n/a +0% -14% 0.83
New Girl (SR) 1.34 0.6 +0% -14% 0.91
The Mindy Project (SR) 1.25 0.6 +0% -33% 0.90
Movie: Memorial Day 0.95 0.3 n/a +20% +9% 0.30

KEY (click to expand)
Viewers - The total number of viewers (age 2+, in millions) that watched the program.
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Last - A18-49 percent difference from previous episode.
LeLa - A18-49 percent difference between the show's lead-in and its lead-in for the previous episode.
Rank - The A18-49 rating's rank among the show's episodes that have aired so far this season.
y2y - The show's A18-49 rating compared to its rating a year ago.
TLa - The show's A18-49 rating compared to the network's rating in the timeslot one week ago.
Ty2y - The show's A18-49 rating compared to the network's rating in the timeslot one year ago.
True2 - The second edition of True Strength, a metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. PRELIMINARY CALCULATION. For finals, see SpotVault.

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.

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