Tuesday, March 5, 2013

The Question, Tuesday 3/5/13: Will Celebrity Wife's Viewers Swap Over to Idol?


While we were focusing on Golden Boy last Tuesday, the night's surprise premiere success was actually ABC's Celebrity Wife Swap, which scored a solid 2.4 demo at 8:00. That plus Golden Boy's struggles make Swap the more interesting week two to watch, especially now that it's been slated for the Thursday 8:00 slot later on. Maybe I'm overreacting, but with less appealing celebrities (sorry Coolio!) and a special American Idol inhabiting the night for Fox, a week two drop to 2.0 or less seems quite possible.

Celebrity Wife Swap Over/Under: 1.95.

11 comments:

Spot said...

Under. It was a fluke.

Spot said...

I'll go over at 2.0.

Spot said...

Under. Heavier competition with not as interesting castmembers. My guess is a 1.7 demo this week.

Spot said...

I think I see the logic in your Line: The Taste lost half a point in its second episode, and in its brief run last season Wife Swap only fell below a 2.0 for its finale so that feels like a natural floor. But even though Idol's not the demo powerhouse that it used to be, the one-two punch of this and NCIS will hurt. Plus ABC's general Tuesday malaise for any show not called The Bachelor makes me a seller.


Under.

Unknown said...

Under. I'd say 1.8/1.9.

Spot said...

Under. I think it was a fluke, otherwise it is quite unexplainable

Spot said...

Over. Last season's Niecy Nash/Tina Yothers episode 2.1, with a Last Man Standing rerun as its lead-in.

Spot said...

Over.

Spot said...

Not one of your better headlines, my associate.


On a mostly-unrelated note, under.

Spot said...

Nicholas Nuccio: "Under. I'd say 1.8/1.9."

Spot said...

Under

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