- Spring Sundays kicked off in terrible fashion for the broadcasters as Celebrity Apprentice returned at the celebrity edition's lowest numbers yet (and a whooping 35% below last year's premiere). And even with a finals uptick, ABC could only barely exceed Zero Hour numbers with the two-hour premiere of Red Widow. Though I nailed the spread between the two, that was only because I thought both of them would be 0.4 to 0.5 stronger. Yikes.
- ABC also has a fast-growing Once Upon a Time problem, as the show actually fell into a tie with its awards season low point. This show got a 3.4 a year ago!
- It wasn't quite as bad on the other two networks, where The Amazing Race bounced all the way back from its Oscar dip last week and The Simpsons also bounced back a bit from event season drops. An 8:30 tryout for The Cleveland Show once again proved it's not so different from the other second-tier cartoons when scheduled the same way.
- Info thus far on History's big night: the two-hour premiere of miniseries The Bible nearly pulled off Hatfields & McCoys numbers, scoring 13.1 million viewers and a 3.3 A18-49 rating. (Night one of Hatfields had 13.9m and a 3.7.) Leading out was the premiere of drama series Vikings, which was a lot weaker than its lead-in but also skewed noticeably younger: 6.2 million viewers and 2.5 million A18-49 viewers (which would translate to a 1.9 or 2.0 rating).
FULL TABLE:
| Info | Show | Timeslot | True2 | ||||||
| Viewers | A18-49 | Last | LeLa | Rank | y2y | TLa | Ty2y | ||
| America's Funniest Home Videos | 6.64 | 1.7 | +13% | n/a | 2/15 | -23% | -53% | -21% | 1.50 |
| Once Upon a Time | 7.39 | 2.2 | -8% | +13% | 14/15 | -35% | -78% | -36% | 1.82 |
| Red Widow | 7.13 | 1.5 | n/a | n/a | 1/1 | n/a | -89% | -35% | 1.37 |
| 60 Minutes | 12.02 | 1.6 | +23% | n/a | 14/19 | +0% | +23% | +0% | 1.42 |
| The Amazing Race | 9.24 | 2.5 | +32% | +23% | 1/3 | -11% | +35% | -12% | 2.03 |
| The Good Wife | 8.99 | 1.6 | +23% | +0% | 12/15 | -16% | +113% | -14% | 1.33 |
| The Mentalist | 9.24 | 1.5 | -6% | +23% | 13/15 | n/a | +200% | -27% | 1.56 |
| Off Their Rockers (R) | 3.55 | 0.8 | +0% | -20% | 0.76 | ||||
| Off Their Rockers (R) | 3.29 | 0.8 | +0% | -27% | 0.93 | ||||
| Dateline Sun | 6.10 | 1.3 | +30% | n/a | 2/3 | +30% | +63% | +18% | 1.30 |
| Celebrity Apprentice | 5.15 | 1.7 | n/a | n/a | 1/1 | -35% | +113% | -26% | 1.66 |
| The Simpsons (R) | 3.11 | 1.4 | +40% | +75% | 1.31 | ||||
| The Cleveland Show | 3.28 | 1.6 | +45% | +56% | 4/11 | +7% | +33% | +7% | 1.46 |
| The Simpsons | 4.66 | 2.2 | +10% | +45% | 11/14 | -12% | +38% | -12% | 1.85 |
| The Cleveland Show | 3.78 | 1.8 | +13% | +57% | 4/12 | +20% | +29% | -10% | 1.45 |
| Family Guy (R) | 4.15 | 1.9 | +27% | -32% | 1.65 | ||||
| Bob's Burgers | 3.67 | 1.7 | -6% | -5% | 14/15 | n/a | +31% | -19% | 1.58 |
KEY (click to expand)
Viewers - The total number of viewers (age 2+, in millions) that watched the program.
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Last - A18-49 percent difference from previous episode.
LeLa - A18-49 percent difference between the show's lead-in and its lead-in for the previous episode.
Rank - The A18-49 rating's rank among the show's episodes that have aired so far this season.
y2y - The show's A18-49 rating compared to its rating a year ago.
TLa - The show's A18-49 rating compared to the network's rating in the timeslot one week ago.
Ty2y - The show's A18-49 rating compared to the network's rating in the timeslot one year ago.
True2 - The second edition of True Strength, a metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. PRELIMINARY CALCULATION. For finals, see SpotVault.
(R) - Repeat.
Much more detail on these numbers at the New Daily Spotted Ratings page.
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Last - A18-49 percent difference from previous episode.
LeLa - A18-49 percent difference between the show's lead-in and its lead-in for the previous episode.
Rank - The A18-49 rating's rank among the show's episodes that have aired so far this season.
y2y - The show's A18-49 rating compared to its rating a year ago.
TLa - The show's A18-49 rating compared to the network's rating in the timeslot one week ago.
Ty2y - The show's A18-49 rating compared to the network's rating in the timeslot one year ago.
True2 - The second edition of True Strength, a metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. PRELIMINARY CALCULATION. For finals, see SpotVault.
(R) - Repeat.
Much more detail on these numbers at the New Daily Spotted Ratings page.
More Spotted Ratings in the Index.
