Monday, February 11, 2013

SpotVault - Do No Harm (NBC) - 2012-13 Ratings





Do No Harm
Thursdays, 10/9c, NBC







2012-13 Original Ratings

Info RatingsFactors Metrics
# Day Date Time Length Viewers A18-49 Share PUT bc Lead True2 Sitch
1Th1/31/201310:001:003.120.9331.69.31.91.03-13%
2Th2/7/201310:001:002.210.7232.79.31.10.91-23%
3Sa6/29/201310:001:001.70.3126.94.80.40.60-50%
4Sa7/6/201310:001:001.60.4126.95.00.80.66-39%
5Sa7/20/201310:001:001.60.3126.04.60.30.62-52%
6Sa7/27/201310:001:001.60.4125.25.00.50.75-47%
7Sa8/3/201310:001:001.60.4125.24.40.70.71-43%
8Sa8/10/201310:001:001.20.3126.74.70.40.60-50%
9Sa8/17/201310:001:001.50.4128.35.10.70.69-42%
10Sa8/24/201310:001:001.50.4125.06.10.40.79-50%
11Sa8/31/20139:002:001.70.5225.25.90.70.87-42%
12Sa9/7/201310:001:001.60.5127.96.40.70.81-39%
AVERAGES TO DATE:ViewersA18-49Skewy2yTrue2Sitch
1.740.4634%0.76-39%

KEY (click to expand)
Viewers - The number of total viewers age 2+ (in millions) that watched the program.
A18-49 -The average percentage of TV-owning adults 18-49 that watched the program.
Share - The average percentage of TV-watching adults 18-49 that watched the program.
PUT - ESTIMATED average percentage of TV-owning adults 18-49 persons currently using any TV in the show's timeslot.
bc - Average percentage of TV-owning adults 18-49 watching known broadcast TV shows that air in the show's live timeslot.
Lead - Adults 18-49 rating of the show's lead-in (last half hour).
True2 - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.
Sitch - The percent difference between True2 and 18-49 rating, or a measure of how easy or difficult a given show's timeslot is.
Skew - The average percentage of the show's total viewer audience that falls within the 18-49 demo.
y2y - Difference between the season-to-date A18-49 average and the A18-49 average from one year ago through the same number of episodes.

More on these numbers here.

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