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Wednesday, February 13, 2013

Spotted Ratings, Monday 2/11/13


WHAT MATTERS:
  • Are we headed for a third straight season of inexplicable ratings downturns in the week after the Grammys? If CBS and Fox are any indication, it looks like a possibility. Six of seven shows on those networks were down multiple ticks from last week, including a fairly worrying week four from The Following. And The Carrie Diaries gave back its entire rally from last week. Among returnees, the downswing was most felt in the hour that appeared to get the Super Monday bounce: How I Met Your Mother (3.2) was down 20%, and Rules of Engagement (2.8) also lost three tenths post-premiere.
  • But ABC and NBC defied that potential gravity; The Bachelor hit its highest Monday number yet, and The Biggest Loser, Deception and Castle were even-ish to up. So the jury is still out.

FULL TABLE:

InfoShowTimeslotTrue2
Viewers A18-49 Last LeLa Rank y2yTLa Ty2y
The Bachelor 8.98 2.7 +0%n/a 1/7 +8% +11% +7% 2.53
Castle 8.97 2.0 +11%+13% 4/14 +0% +11% +0% 1.81
How I Met Your Mother 8.98 3.2 -20%n/a 8/15 -6% -20% -6% 2.78
Rules of Engagement 8.39 2.8 -10%-20% 2/2 n/a -10% -26% 2.34
2 Broke Girls 10.90 3.6 -3%-10% 8/16 -5% -3% -8% 3.19
Mike and Molly 10.50 3.0 -6%-3% 8/14 -12% -6% -12% 2.58
Hawaii Five-0 9.64 2.1 -9%-6% 10/16 -22% -9% -22% 1.84
The Biggest Loser 5.58 2.0 -5%n/a 7/7 -5% -4% -67% 1.92
Deception 3.23 1.2 +9%-5% 4/6 n/a +4% -57% 1.18
Bones 8.82 2.2 -8%n/a 7/15 n/a -8% -8% 2.03
The Following 7.79 2.4 -17%-8% 4/4 n/a -17% +26% 2.32
The Carrie Diaries 1.20 0.5 -29%n/a 3/5 n/a -23% +0% 0.49
90210 0.66 0.3 -25%-29% 13/13 n/a -14% -54% 0.32

KEY (click to expand)
Viewers - The total number of viewers (age 2+, in millions) that watched the program.
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Last - A18-49 percent difference from previous episode.
LeLa - A18-49 percent difference between the show's lead-in and its lead-in for the previous episode.
Rank - The A18-49 rating's rank among the show's episodes that have aired so far this season.
y2y - The show's A18-49 rating compared to its rating a year ago.
TLa - The show's A18-49 rating compared to the network's rating in the timeslot one week ago.
Ty2y - The show's A18-49 rating compared to the network's rating in the timeslot one year ago.
True2 - The second edition of True Strength, a metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. PRELIMINARY CALCULATION. For finals, see SpotVault.

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.

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