- I've mentioned earlier in the season that CBS had ample opportunity to give midseasoner The Job a better launching pad than starting it at 8/7c on a Friday. Their failure to do so probably didn't bode well. But I was still surprised The Job couldn't even manage Made in Jersey premiere or repeat Undercover Boss numbers. I didn't think that was a huge ask considering it had multiple Super Bowl promos five days ago. Another "two-and-through" situation seems very possible here. The consolation is that, unlike Made In Jersey, it didn't appear to much hurt the rest of the CBS evening; perhaps the end of the CSI crossover on CSI: NY helped with that.
- The two-hour return of Touch on Fox was at more as-expected levels of floppage; it was of course a mere shadow of its post-American Idol level from last spring. It was about equal to the fall average of Fringe.
- Other 8/7c occupants may have benefited from CBS' struggles, though several shows went down a tick in finals, perhaps due to local pre-emptions for weather coverage. NBC's night-of-all-newsmagazines still had a rather decent start as the two-hour Dateline and the Friday premiere of Rock Center were near the high end.
FULL TABLE:
| Info | Show | Timeslot | True2 | ||||||
| Viewers | A18-49 | Last | LeLa | Rank | y2y | TLa | Ty2y | ||
| Last Man Standing | 7.29 | 1.5 | +7% | n/a | 4/12 | -38% | +7% | -17% | 1.71 |
| Malibu Country | 6.13 | 1.3 | +8% | +7% | 9/12 | n/a | +8% | -32% | 1.42 |
| Shark Tank | 6.13 | 1.8 | -5% | +8% | 7/15 | +0% | -3% | +20% | 2.08 |
| 20/20 | 5.00 | 1.3 | -13% | -5% | 16/23 | -7% | -13% | -4% | 1.55 |
| The Job | 4.01 | 0.9 | n/a | n/a | 1/1 | n/a | -53% | -28% | 0.99 |
| CSI: NY | 9.57 | 1.6 | +7% | -53% | 1/15 | -6% | +3% | -6% | 1.94 |
| Blue Bloods | 11.24 | 1.5 | +0% | +7% | 2/14 | -17% | +0% | -17% | 1.85 |
| Dateline Fri | 6.89 | 1.4 | +27% | n/a | 4/21 | -7% | +70% | -3% | 1.55 |
| Rock Center | 5.31 | 1.2 | +50% | +8% | 3/17 | +9% | +14% | -20% | 1.50 |
| Touch | 3.94 | 1.1 | n/a | n/a | 1/1 | -72% | +10% | -27% | 1.21 |
| Touch | 3.60 | 0.9 | -18% | n/a | 2/2 | n/a | +29% | -18% | 1.14 |
| Nikita | 1.34 | 0.5 | +25% | n/a | 1/9 | +0% | +25% | +0% | 0.57 |
| The Carrie Diaries (R) | 0.63 | 0.3 | +0% | -63% | 0.34 | ||||
KEY (click to expand)
Viewers - The total number of viewers (age 2+, in millions) that watched the program.
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Last - A18-49 percent difference from previous episode.
LeLa - A18-49 percent difference between the show's lead-in and its lead-in for the previous episode.
Rank - The A18-49 rating's rank among the show's episodes that have aired so far this season.
y2y - The show's A18-49 rating compared to its rating a year ago.
TLa - The show's A18-49 rating compared to the network's rating in the timeslot one week ago.
Ty2y - The show's A18-49 rating compared to the network's rating in the timeslot one year ago.
True2 - The second edition of True Strength, a metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. PRELIMINARY CALCULATION. For finals, see SpotVault.
(R) - Repeat.
Much more detail on these numbers at the New Daily Spotted Ratings page.
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Last - A18-49 percent difference from previous episode.
LeLa - A18-49 percent difference between the show's lead-in and its lead-in for the previous episode.
Rank - The A18-49 rating's rank among the show's episodes that have aired so far this season.
y2y - The show's A18-49 rating compared to its rating a year ago.
TLa - The show's A18-49 rating compared to the network's rating in the timeslot one week ago.
Ty2y - The show's A18-49 rating compared to the network's rating in the timeslot one year ago.
True2 - The second edition of True Strength, a metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. PRELIMINARY CALCULATION. For finals, see SpotVault.
(R) - Repeat.
Much more detail on these numbers at the New Daily Spotted Ratings page.
More Spotted Ratings in the Index.
