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Wednesday, January 30, 2013

The Question, Wednesday 1/30/13: How Many Americans Will Watch FX's New Drama?


Tonight, FX premieres new drama The Americans, about two KGB spies living in Washington D.C. in the 1980s. The network is back in the new drama game after not premiering a single one in 2012. And the critical acclaim has been considerable so far. How many Americans will watch FX's new drama? That's The Question for Wednesday, January 30, 2013.




Recent FX Drama Premieres
1.5 (Justified, 3/16/10)
0.5 (Terriers, 9/8/10)
0.6 (Lights Out, 1/11/11)
1.6 (American Horror Story, 10/5/11)

I doubt it's as appealing to the FX audience as the clear action/horror angles of Justified and Horror Story from a promotional standpoint. Haven't seen the show, but my gut says the "marriage drama" aspect is not as up the FX alley as those shows were. It may skew kinda old, but I don't really see it being as unappealing as Terriers and Lights Out. So I'm guessing it will be somewhere in the middle of those two clear tiers. But that's a pretty enormous range. I'm just kinda taking a shot in the dark here.

Over/Under: 1.15.

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