WHAT MATTERS:
- Almost everyone was down to some degree on the Tuesday before Thanksgiving. Like on Monday, it appears there was only a tiny week-to-week downturn in overall viewing. It doesn't really get severe till tonight (Thanksgiving Eve).
- Again, the most noticeable of the droppers was The Voice (3.3), whose 15% week-to-week fall just about mirrored the Monday drop. The comedy logjam at 9/8c continues to get worse; this week saw Apartment 23 (0.9) plunge sub-1.0 and New Girl (2.0) and The Mindy Project (1.3) each drop well below their previous lows. The only shows up week-to-week were 10:00 dramas Vegas (1.8) and Private Practice (1.2).
Above based on preliminary adults 18-49 ratings unless otherwise noted. Full table forthcoming!
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