The Question, Thursday 10/4/12: Will Last Resort Sink or Swim?

The 2.2 demo for the premiere of Last Resort invited plenty of comparisons to ABC's two drama occupants in this timeslot last year. But the dirty little secret about Charlie's Angels and Missing is that week one wasn't really what killed those shows; it was the 20%+ drop in week two. If those 2.1 premieres had turned into series settling somewhere in the upper 1's, that just may have been enough in a brutal timeslot where ABC can't possibly expect much. Tonight should tell us a decent amount about just how long the show will last. Will Last Resort sink or swim? That's The Question for Wednesday, October 3, 2012.

Last Resort premiere	Last Season's ABC Drama Week Twos
2.2 (9/27/2012)	+5% (GCB), +0% (Scandal), -3% (Once Upon a Time), -16% (Pan Am), -18% (Revenge), -24% (Missing), -29% (Charlie's Angels), -29% (The River)

As much as Missing and Charlie's dropped in this slot, I have to think they had (even at their modest premiere levels) certain hooks that helped get people to show up on premiere night. Charlie's Angels was a remake of an iconic series, and Missing was right in the Ashley Judd wheelhouse. Is Last Resort more likely to hold up than those two? I would lean yes. But a show's also more likely to take a big drop when there are lots of options on other networks. CBS, Fox and the NFL Network offer those in a big way in the 8:00 hour.

Over/Under: 1.85.

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