SpotVault - Beauty and the Beast (CW) - 2012-13 Ratings

Beauty and the Beast

Thursdays, 9/8c, The CW

2012-13 Original Ratings

Info					Ratings			Factors			Metrics
#	Day	Date	Time	Length	Viewers	A18-49	Share	PUT	bc	Lead	True2	Sitch
1	Th	10/11/2012	9:00	1:00	2.78	1.2	3	34.4	11.8	1.7	1.04	+16%
2	Th	10/18/2012	9:00	1:00	2.00	0.7	2	34.5	13.4	1.3	0.62	+13%
3	Th	10/25/2012	9:00	1:00	1.88	0.6	2	34.5	14.0	1.3	0.52	+15%
4	Th	11/1/2012	9:00	1:00	1.70	0.6	2	36.2	13.6	1.5	0.44	+35%
5	Th	11/8/2012	9:00	1:00	1.84	0.7	2	36.7	13.7	1.5	0.53	+31%
6	Th	11/15/2012	9:00	1:00	1.56	0.6	2	35.3	13.0	1.2	0.50	+19%
7	Th	11/29/2012	9:00	1:00	1.52	0.6	1	36.7	13.3	1.3	0.46	+30%
8	Th	12/6/2012	9:00	1:00	1.41	0.5	1	34.7	13.0	1.1	0.50	-0%
9	Th	12/13/2012	9:00	1:00	1.59	0.6	1	34.3	11.7	1.3	0.57	+5%
10	Th	1/24/2013	9:00	1:00	1.79	0.7	2	36.2	10.0	1.3	0.60	+17%
11	Th	1/31/2013	9:00	1:00	1.72	0.7	2	35.2	10.9	1.2	0.66	+6%
12	Th	2/7/2013	9:00	1:00	1.48	0.6	1	35.1	10.8	1.1	0.57	+5%
13	Th	2/14/2013	9:00	1:00	1.40	0.5	1	33.4	10.1	1.0	0.51	-1%
14	Th	2/21/2013	9:00	1:00	1.52	0.5	1	35.7	11.8	1.2	0.44	+13%
15	Th	3/14/2013	9:00	1:00	1.43	0.5	1	33.0	9.5	1.1	0.49	+3%
16	Th	3/21/2013	9:00	1:00	1.72	0.6	2	34.5	8.1	1.3	0.50	+20%
17	Th	3/28/2013	9:00	1:00	1.50	0.6	2	31.6	7.2	1.2	0.59	+2%
18	Th	4/18/2013	9:00	1:00	1.59	0.6	2	33.7	8.4	1.0	0.58	+3%
19	Th	4/25/2013	9:00	1:00	1.24	0.5	1	34.1	12.7	1.0	0.53	-5%
20	Th	5/2/2013	9:00	1:00	1.23	0.5	1	34.2	9.6	1.0	0.48	+5%
21	Th	5/9/2013	9:00	1:00	1.29	0.5	1	33.2	10.4	1.0	0.51	-3%
22	Th	5/16/2013	9:00	1:00	1.26	0.5	1	34.2	12.6	1.1	0.50	-1%
AVERAGES TO DATE:					Viewers	A18-49		Skew	y2y		True2	Sitch
					1.61	0.61		48%			0.55	+10%

2012-13 Encore Ratings

Info					Ratings			Factors			Metrics
#	Day	Date	Time	Length	Viewers	A18-49	Share	PUT	bc	Lead	True2	Sitch
1	Fr	10/12/2012	9:00	1:00	1.41	0.4	1	31.6	7.9	0.6	0.40	+0%
2	Th	11/22/2012	9:00	1:00	0.84	0.2	1	29.4	13.0	0.2	0.30	-33%
3	Th	12/20/2012	9:00	1:00	0.84	0.3	1	33.2	7.8	0.3	0.37	-19%
4	Th	12/27/2012	9:00	1:00	0.91	0.3	1	33.0	4.5	0.4	0.33	-8%
5	Th	1/3/2013	9:00	1:00	0.90	0.3	1	34.2	10.5	0.4	0.37	-18%
6	Mo	1/7/2013	9:00	1:00	0.68	0.2	1	38.6	17.0	0.3	0.27	-27%
7	Fr	1/18/2013	9:00	1:00	0.90	0.3	1	32.1	5.6	0.4	0.35	-14%
8	Th	2/28/2013	9:00	1:00	0.77	0.3	1	34.1	8.0	0.4	0.34	-13%
9	Tu	3/5/2013	9:00	1:00	0.73	0.3	1	35.4	9.0	0.6	0.30	-1%
10	Th	3/7/2013	9:00	1:00	0.76	0.3	1	34.3	8.7	0.3	0.37	-18%
11	Tu	3/12/2013	9:00	1:00	0.72	0.2	1	34.3	6.4	0.2	0.26	-23%
12	Tu	3/19/2013	9:00	1:00	0.52	0.2	0	35.2	8.0	0.4	0.23	-12%
13	Tu	3/26/2013	9:00	1:00	0.64	0.2	0	37.0	8.8	0.4	0.22	-9%
14	Tu	4/2/2013	9:00	1:00	0.67	0.2	1	35.8	7.2	0.2	0.25	-21%
15	Th	4/4/2013	9:00	1:00	0.74	0.2	1	32.3	8.9	0.3	0.27	-27%
16	Th	4/11/2013	9:00	1:00	0.88	0.3	1	33.5	7.3	0.3	0.36	-18%

KEY (click to expand)

Viewers - The number of total viewers age 2+ (in millions) that watched the program.
A18-49 -The average percentage of TV-owning adults 18-49 that watched the program.
Share - The average percentage of TV-watching adults 18-49 that watched the program.
PUT - ESTIMATED average percentage of TV-owning adults 18-49 persons currently using any TV in the show's timeslot.
bc - Average percentage of TV-owning adults 18-49 watching known broadcast TV shows that air in the show's live timeslot.
Lead - Adults 18-49 rating of the show's lead-in (last half hour).
True2 - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.
Sitch - The percent difference between True2 and 18-49 rating, or a measure of how easy or difficult a given show's timeslot is.
Skew - The average percentage of the show's total viewer audience that falls within the 18-49 demo.
y2y - Difference between the season-to-date A18-49 average and the A18-49 average from one year ago through the same number of episodes.

More on these numbers here.

Yearly Index for 2012-13 | Next Season (2013-14)

Current Season: Beauty and the Beast