SpotVault - 90210 (CW) - 2012-13 Ratings

90210

Mondays, 8/7c, The CW

2012-13 Original Ratings

Info					Ratings			Factors			Metrics
#	Day	Date	Time	Length	Viewers	A18-49	Share	PUT	bc	Lead	True2	Sitch
1	Mo	10/8/2012	8:00	1:00	0.94	0.4	1	35.4	14.2	n/a	0.39	+2%
2	Mo	10/15/2012	8:00	1:00	1.06	0.6	2	35.8	13.5	n/a	0.56	+6%
3	Mo	10/22/2012	8:00	1:00	0.91	0.4	1	35.9	13.6	n/a	0.38	+6%
4	Mo	11/5/2012	8:00	1:00	0.85	0.4	1	38.8	13.6	n/a	0.33	+20%
5	Mo	11/12/2012	8:00	1:00	1.16	0.6	2	38.4	13.6	n/a	0.50	+19%
6	Mo	11/19/2012	8:00	1:00	0.78	0.4	1	35.7	12.9	n/a	0.37	+7%
7	Mo	11/26/2012	8:00	1:00	0.97	0.5	1	38.0	14.6	n/a	0.44	+14%
8	Mo	12/3/2012	8:00	1:00	0.99	0.5	1	35.3	12.5	n/a	0.54	-8%
9	Mo	12/10/2012	8:00	1:00	1.11	0.6	1	36.7	12.6	n/a	0.61	-2%
10	Mo	1/21/2013	9:00	1:00	0.79	0.4	1	38.8	12.2	0.5	0.41	-3%
11	Mo	1/28/2013	9:00	1:00	0.78	0.4	1	36.8	10.4	0.5	0.42	-5%
12	Mo	2/4/2013	9:00	1:00	0.79	0.4	1	36.6	11.5	0.6	0.42	-4%
13	Mo	2/11/2013	9:00	1:00	0.66	0.3	1	37.9	11.1	0.5	0.31	-3%
14	Mo	2/18/2013	9:00	1:00	0.55	0.2	1	37.2	11.9	0.3	0.25	-21%
15	Mo	2/25/2013	9:00	1:00	0.58	0.3	1	36.4	11.4	0.4	0.35	-14%
16	Mo	3/4/2013	9:00	1:00	0.64	0.3	1	36.1	10.0	0.4	0.34	-11%
17	Mo	3/11/2013	9:00	1:00	0.67	0.2	1	34.5	10.5	0.4	0.25	-19%
18	Mo	4/15/2013	9:00	1:00	0.55	0.2	1	38.0	12.5	0.3	0.25	-21%
19	Mo	4/22/2013	9:00	1:00	0.49	0.3	1	36.1	11.5	0.3	0.37	-19%
20	Mo	4/29/2013	9:00	1:00	0.55	0.3	1	35.9	12.2	0.2	0.40	-24%
21	Mo	5/6/2013	9:00	1:00	0.60	0.3	1	35.5	9.8	0.3	0.36	-17%
22	Mo	5/13/2013	9:00	1:00	0.51	0.2	1	34.9	10.9	0.2	0.28	-29%
AVERAGES TO DATE:					Viewers	A18-49		Skew	y2y		True2	Sitch
					0.77	0.37		61%	-47%		0.39	-4%

2012-13 Encore Ratings

Info

Ratings

Factors

Metrics

#

Day

Date

Time

Length

Viewers

A18-49

Share

PUT

bc

Lead

True2

Sitch

1

Mo

10/29/2012

8:00

1:00

0.81

0.3

1

39.2

12.1

n/a

0.24

+28%

2*

Mo

5/13/2013

8:00

1:00

0.57

0.2

1

30.9

10.2

n/a

0.25

-21%

*- retrospective special

KEY (click to expand)

Viewers - The number of total viewers age 2+ (in millions) that watched the program.
A18-49 -The average percentage of TV-owning adults 18-49 that watched the program.
Share - The average percentage of TV-watching adults 18-49 that watched the program.
PUT - ESTIMATED average percentage of TV-owning adults 18-49 persons currently using any TV in the show's timeslot.
bc - Average percentage of TV-owning adults 18-49 watching known broadcast TV shows that air in the show's live timeslot.
Lead - Adults 18-49 rating of the show's lead-in (last half hour).
True2 - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.
Sitch - The percent difference between True2 and 18-49 rating, or a measure of how easy or difficult a given show's timeslot is.
Skew - The average percentage of the show's total viewer audience that falls within the 18-49 demo.
y2y - Difference between the season-to-date A18-49 average and the A18-49 average from one year ago through the same number of episodes.

More on these numbers here.

Ratings History

2008-09 | 2009-10 | 2010-11 | 2011-12 | The War of 18-49

More SpotVault in the Index.