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Wednesday, October 10, 2012

Spotted Ratings, Sunday 10/7/12: 666 Puke


WHAT MATTERS:
  • Yet another new show had a bad week two as ABC's 666 Park Ave dropped by 19%, ensuring that none of ABC's three premiere week newbies will even break a 2.0 demo in week two. While Park is in trouble, it was perhaps even more disheartening for ABC that the night's sophomore dramas also took double-digit declines. Once Upon a Time dropped by 13% and Revenge by a 666-esque 19%.
  • The winner of Sunday number two had to be Fox's animation lineup. Last year, the only episode of The Simpsons that had post-NFL level ratings without the nationwide NFL lead-in was the Treehouse of Horror episode. While this year's edition didn't quite do that well, I still expect it'll be the biggest ep of the season without that lead-in. Family Guy's Nielsen ratings-themed episode was up a tick from last week's premiere, and American Dad! also picked up a tick. The premiere of The Cleveland Show held up after finals and had a very good showing by 7:30 standards, though it was no doubt helped by regional NFL lead-ins (The Simpsons rerun at 7:00 did crash after finals).
  • Welcome to the 10:30 start times, The Mentalist. This was a pretty good illustration of how the NFL overrun generally works: great for 60 Minutes, good for The Amazing Race, relatively meaningless for the 9:00 show and a big hurt to the 10:00 show.
  • Saints/Chargers on Sunday Night Football was, despite a relatively close game, easily the weakest result of the season.

FULL TABLE:

InfoShowTimeslotTrue2
Viewers A18-49 Last LeLa Rank y2yTLa Ty2y
America's Funniest Home Videos 6.46 1.5 n/an/a 1/1 +0% -19% +0% 1.34
Once Upon a Time 9.84 3.4 -13%-21% 2/2 n/a -13% +62% 2.87
Revenge 8.36 2.6 -19%-13% 2/2 -4% -19% -12% 2.08
666 Park Ave 4.99 1.7 -19%-19% 2/2 n/a -21% -33% 1.41
NFL Overrun 24.54 8.8 +4%n/a 2/5 n/a +450% -14% 7.26
60 Minutes 15.96 3.6 +112%n/a 1/2 +3% +57% +4% 2.03
The Amazing Race 9.66 2.6 +4%+112% 1/2 -19% +24% -19% 2.01
The Good Wife 8.95 1.7 -6%+4% 2/2 -23% -15% -21% 1.45
The Mentalist 9.02 1.6 -24%-6% 2/2 -38% -20% -30% 1.43
Football Night in America p2 7.15 2.9 +142%n/a 2/5 +0% +142% +0% 2.54
Football Night in America p3 10.44 4.2 -11%+142% 4/5 +11% -16% +11% 3.21
Sunday Night Football 18.31 7.2 -20%-11% 6/6 -6% -19% -10% 5.17
The Simpsons (R) 2.71 1.3 -87% +86% 1.65
The Cleveland Show 4.47 2.2 n/an/a 1/1 -29% -74% +22% 1.82
The Simpsons 6.57 3.1 -18%-74% 2/2 +0% -18% +0% 2.46
Bob's Burgers 4.89 2.3 -12%-18% 2/2 n/a -12% -12% 1.81
Family Guy 6.70 3.4 +3%-12% 1/2 -3% +3% -3% 2.84
American Dad! 5.18 2.6 +4%+3% 1/2 -4% +4% -4% 2.06

KEY (click to expand)
Viewers - The total number of viewers (age 2+, in millions) that watched the program.
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Last - A18-49 percent difference from previous episode.
LeLa - A18-49 percent difference between the show's lead-in and its lead-in for the previous episode.
Rank - The A18-49 rating's rank among the show's episodes that have aired so far this season.
y2y - The show's A18-49 rating compared to its rating a year ago.
TLa - The show's A18-49 rating compared to the network's rating in the timeslot one week ago.
Ty2y - The show's A18-49 rating compared to the network's rating in the timeslot one year ago.
True2 - The second edition of True Strength, a metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. PRELIMINARY CALCULATION. For finals, see SpotVault.

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.

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