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Wednesday, October 3, 2012

Spotted Ratings, Monday 10/1/12


WHAT MATTERS:
  • Week two's not really beginning any better than week one. Most of the returnees were reliably down in the general vicinity of two tenths from premiere levels.
  • One noticeable exception: a widening of the gap in the race between The Voice, which ended up gaining a bit vs. everyone else's week twos, and Dancing with the Stars, which took a 16% week two plummet to downright horrifying levels. Like the premiere, it was down nearly forty percent year-to-year! The ABC troubles continued at 10/9c, where Castle dipped behind rallying Hawaii Five-0.
  • The already surely doomed Partners (2.1, down 13%) and "sorry" The Mob Doctor (1.0, down 23%) are... well, still surely doomed. Revolution came down a bit more but still looks pretty good. And NBC's Monday was amazingly up even more year-to-year than on premiere Monday when it went +125%. NBC made its much-rumored three-way pickup of Revolution, Go On and The New Normal yesterday.
  • The CW ended up getting pretty good numbers from what they label the start of their 2012-13 season, the iHeartRadio Music Festival special. It nearly tripled up The LA Complex.
  • ESPN's had stellar Bears/Cowboys matchup scored a season high for Monday Night Football (6.8) even though the game ended up being a blowout.

FULL TABLE:

InfoShowTimeslotTrue2
Viewers A18-49 Last LeLa Rank y2yTLa Ty2y
Dancing with the Stars Mon 12.38 2.1 -16%n/a 2/2 -36% -17% -37% 1.90
Castle 10.35 1.9 -10%-16% 2/2 -32% -10% -33% 1.89
How I Met Your Mother 8.17 3.3 -8%n/a 2/2 -27% -8% -27% 2.77
Partners 5.76 2.1 -13%-8% 2/2 n/a -13% -54% 1.77
2 Broke Girls 9.22 3.5 -5%-13% 2/2 -24% -5% -53% 3.14
Mike and Molly 8.52 2.9 -6%-5% 2/2 -40% -6% -40% 2.57
Hawaii Five-0 7.95 2.0 +11%-6% 1/2 -38% +8% -38% 1.87
The Voice Mon 12.55 4.6 +5%n/a 2/4 n/a +6% +167% 4.12
Revolution 8.32 3.2 -6%+5% 3/3 n/a -7% +137% 2.73
Bones 6.99 2.1 -9%n/a 3/3 n/a -11% -32% 2.11
The Mob Doctor 3.46 1.0 -23%-9% 3/3 n/a -23% -68% 0.98
iHeartRadio Music Festival 1.21 0.6 n/a +167% -20% 0.64

KEY (click to expand)
Viewers - The total number of viewers (age 2+, in millions) that watched the program.
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Last - A18-49 percent difference from previous episode.
LeLa - A18-49 percent difference between the show's lead-in and its lead-in for the previous episode.
Rank - The A18-49 rating's rank among the show's episodes that have aired so far this season.
y2y - The show's A18-49 rating compared to its rating a year ago.
TLa - The show's A18-49 rating compared to the network's rating in the timeslot one week ago.
Ty2y - The show's A18-49 rating compared to the network's rating in the timeslot one year ago.
True2 - The second edition of True Strength, a metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in. PRELIMINARY CALCULATION. For finals, see SpotVault.

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.

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