SpotVault - Criminal Minds (CBS) - 2012-13 Ratings

Criminal Minds

Wednesdays, 9/8c, CBS

2012-13 Original Ratings

Info					Ratings			Factors			Metrics
#	Day	Date	Time	Length	Viewers	A18-49	Share	PUT	bc	Lead	True2	Sitch
1	We	9/26/2012	9:00	1:00	11.73	3.1	8	34.2	13.5	3.3	2.93	+6%
2	We	10/10/2012	9:00	1:00	11.49	3.0	8	35.1	14.4	3.0	2.83	+6%
3	We	10/17/2012	9:00	1:00	11.81	3.1	8	35.6	11.6	2.9	2.64	+17%
4	We	10/24/2012	9:00	1:00	11.61	3.1	8	35.3	13.5	3.0	2.83	+10%
5	We	10/31/2012	9:00	1:00	11.99	2.9	8	33.7	11.6	2.5	2.78	+4%
6	We	11/7/2012	9:00	1:00	12.09	3.0	8	37.4	14.7	2.9	2.60	+15%
7	We	11/14/2012	9:00	1:00	12.20	3.0	8	35.1	12.3	2.7	2.72	+10%
8	We	11/21/2012	9:00	1:00	11.53	2.7	8	31.1	8.3	2.4	2.68	+1%
9	We	11/28/2012	9:00	1:00	12.37	2.9	8	36.0	13.2	2.9	2.56	+13%
10	We	12/5/2012	9:00	1:00	11.33	3.0	8	34.7	11.1	2.9	3.06	-2%
11	We	12/12/2012	9:00	1:00	12.01	3.1	8	34.7	10.9	3.0	3.12	-1%
12	We	1/16/2013	9:00	1:00	12.64	2.9	7	37.4	14.1	1.2	3.18	-9%
13	We	1/23/2013	9:00	1:00	11.84	3.1	8	36.1	13.7	1.5	3.45	-10%
14	We	2/6/2013	9:00	1:00	11.98	2.8	7	35.7	12.9	1.3	3.17	-12%
15	We	2/20/2013	9:00	1:00	10.69	2.6	7	35.6	12.5	2.4	2.75	-5%
16	We	2/27/2013	9:00	1:00	10.33	2.6	7	34.7	12.2	2.7	2.79	-7%
17	We	3/20/2013	9:00	1:00	11.58	3.0	8	34.4	11.0	2.8	3.11	-4%
18	We	4/3/2013	9:00	1:00	10.79	2.8	7	36.0	12.1	2.5	2.84	-2%
19	We	4/10/2013	9:00	1:00	11.47	3.0	8	34.9	11.0	2.7	3.05	-2%
20	We	5/1/2013	9:00	1:00	10.13	2.4	7	33.1	10.9	2.5	2.71	-11%
21	We	5/8/2013	9:00	1:00	10.08	2.5	7	34.5	11.4	2.6	2.65	-6%
22	We	5/15/2013	9:00	1:00	10.56	2.6	7	33.8	10.2	1.1	3.02	-14%
23	We	5/22/2013	9:00	2:00	11.01	2.8	8	32.2	10.0	1.2	3.31	-15%
AVERAGES TO DATE:					Viewers	A18-49		Skew	y2y		True2	Sitch
					11.43	2.87		32%	-15%		2.92	-2%

2012-13 Encore Ratings

Info					Ratings			Factors			Metrics
#	Day	Date	Time	Length	Viewers	A18-49	Share	PUT	bc	Lead	True2	Sitch
1	Sa	10/27/2012	9:00	1:00	4.7	0.9	3	29.1	7.1	0.6	1.19	-24%
2	Sa	12/1/2012	9:16	1:00	5.0	1.0	3	29.0	5.9	0.8	1.23	-19%
3	We	12/19/2012	9:00	1:00	6.39	1.4	4	33.1	8.3	0.8	1.75	-20%
4	We	12/26/2012	8:00	1:00	8.56	1.7	5	32.9	4.6	n/a	1.57	+8%
5	We	1/2/2013	9:00	1:00	6.65	1.6	4	37.9	10.5	1.6	1.61	-1%
8	We	1/30/2013	9:00	1:00	6.94	1.6	4	37.2	12.1	2.1	1.63	-2%
9	Sa	2/16/2013	9:00	1:00	4.5	0.7	2	31.3	3.5	0.6	0.96	-27%
10	We	3/6/2013	9:00	1:00	6.85	1.6	4	36.1	8.8	2.7	1.44	+11%
11	We	3/13/2013	9:00	1:00	7.21	1.8	5	32.9	8.9	2.9	1.86	-3%
12	Sa	3/16/2013	9:30	1:00	4.6	0.9	3	27.8	4.4	0.6	1.35	-33%
13	We	3/27/2013	9:00	1:00	5.57	1.2	4	33.5	10.0	2.5	1.26	-5%
14	We	4/17/2013	9:00	1:00	6.88	1.6	4	35.6	8.9	2.9	1.44	+11%
15	We	4/24/2013	9:00	1:00	5.90	1.4	4	34.6	9.6	2.9	1.33	+5%
16	Sa	4/27/2013	9:00	1:00	3.7	0.7	2	25.3	3.3	0.4	1.21	-42%
17	Sa	5/18/2013	9:00	1:00	3.2	0.5	2	25.6	2.7	0.3	0.91	-45%

KEY (click to expand)

Viewers - The number of total viewers age 2+ (in millions) that watched the program.
A18-49 -The average percentage of TV-owning adults 18-49 that watched the program.
Share - The average percentage of TV-watching adults 18-49 that watched the program.
PUT - ESTIMATED average percentage of TV-owning adults 18-49 persons currently using any TV in the show's timeslot.
bc - Average percentage of TV-owning adults 18-49 watching known broadcast TV shows that air in the show's live timeslot.
Lead - Adults 18-49 rating of the show's lead-in (last half hour).
True2 - A metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.
Sitch - The percent difference between True2 and 18-49 rating, or a measure of how easy or difficult a given show's timeslot is.
Skew - The average percentage of the show's total viewer audience that falls within the 18-49 demo.
y2y - Difference between the season-to-date A18-49 average and the A18-49 average from one year ago through the same number of episodes.

More on these numbers here.

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