Spotted Ratings, Saturday 4/14/12 (FINALS)

WHAT MATTERS: 

• We knew not to expect much when ABC scheduled the first three hours of its Titanic miniseries on Saturday night, and the show met those non-expectations. It hit a 0.8 demo in five of the six half-hours (and a 0.7 at 8:30).

• For the trivia buffs, Escape Routes dropped back to lowest-big-four-demo-ever territory, joining its debut from two weeks earlier (plus a July 4, 2009 episode of Kings) at the 0.2 level.

• Fox had a significantly above-average NASCAR race and outrated the combined competition in each of the first three half-hours. On NASCAR evenings, Fox looks like a genius for scaling back Cops and going sports on Saturday. We'll see if that remains the case when baseball becomes the usual option.

FULL TABLE:

Info				Show				Timeslot		TRUE
	Viewers	A18-49	Skew	Last	LeLa	Avg	Rank	Tavg	Lead
Movie: Titanic p1-3	4.1	0.8	25%	n/a	n/a	n/a	n/a	-26%	n/a	0.95
CSI: NY (R)	3.4	0.5	19%	-29%	n/a	-52%	9/9	-29%	n/a	0.67
CSI: Miami (R)	4.1	0.7	22%	-36%	-44%	-33%	7/9	n/a	+40%	0.81
48 Hours Mystery	5.7	1.2	27%	+9%	-13%	+3%	8/22	+4%	+71%	1.61
Escape Routes	1.0	0.2	26%	-33%	n/a	-20%	2/3	-20%	n/a	0.14
The Firm	1.9	0.3	20%	+0%	+0%	-60%	11/12	-31%	+50%	0.42
Law and Order: SVU (R)	3.5	0.7	26%	+0%	-40%	-24%	18/28	n/a	+133%	1.02
NASCAR	6.8	2.0	38%	-5%	n/a	+16%	2/4	+96%	n/a	2.56

KEY (click to expand)

Viewers - The total number of viewers (age 2+, in millions) that watched the program.
A18-49 - Adults 18-49 rating. Percentage of US TV-owning adults 18-49 watching the program.
Skew - Percentage of the total audience that falls in the 18-49 demo.
Last - A18-49 percent difference from previous episode.
Lead - A18-49 percent difference from lead-in program.
LeLa - A18-49 percent difference between the show's lead-in and its lead-in for the previous episode.
Avg - A18-49 percent difference from the show's average demo for previous original episodes this season.
Rank - The A18-49 rating's rank among the show's episodes that have aired so far this season.
Tavg - A18-49 percent difference from its timeslot's previous original entertainment average this season.
TRUE - True Strength, a metric that adjusts the A18-49 rating for overall viewing levels, competition and lead-in.

(R) - Repeat.

Much more detail on these numbers at the New Daily Spotted Ratings page.

More Spotted Ratings in the Index.