Thursday, November 17, 2011

SpotVault - Gossip Girl (CW) - 2010-11


Gossip Girl
Mondays, 9/8c, The CW


2010-11 Original Ratings

Info Ratings Breakdowns Year-to-Year
# Day Date Time Length
Viewers
A18-49
Shr
Lead
1st
2nd
#y2y
Ty2y
1 Mo 9/13/2010 9:00 1:00 1.83 1.0 2
0.9


-29%
-29%
2 Mo 9/20/2010 9:00 1:00 1.84 1.0 3
0.9


+0%
+0%
3 Mo 9/27/2010 9:00 1:00 1.78 1.0 2
1.0


-17%
-17%
4 Mo 10/4/2010 9:00 1:00 2.00 1.1 3
0.9


+0%
+0%
5 Mo 10/11/2010 9:00 1:00 1.78 0.9 2
0.9


-25%
-25%
6 Mo 10/25/2010 9:00 1:00 1.88 1.0 2
1.0
1.0 0.9
-9%
-17%
7 Mo 11/1/2010 9:00 1:00 1.82 1.0 2
1.0
1.0 0.9
-17%
+0%
8 Mo 11/8/2010 9:00 1:00 1.78 0.9 2
0.8
0.9 1.0
-10%
-31%
9 Mo 11/15/2010 9:00 1:00 1.69 0.9 2
0.9
0.9 1.0
-31%
-25%
10 Mo 11/29/2010 9:00 1:00 1.96 1.0 3
1.0
1.0 1.0
-17%
-9%
11 Mo 12/6/2010 9:00 1:00 2.06 1.0 3
1.1
1.1 1.0
-9%
-17%
12 Mo 1/24/2011 9:00 1:00 1.58 0.9 2
0.9
0.9 0.8
-25%
-18%
13 Mo 1/31/2011 9:00 1:00 1.51 0.8 2
0.8
0.8 0.7
-11%
-20%
14 Mo 2/7/2011 9:00 1:00 1.62 0.8 2
0.8
0.9 0.8
-20%
-11%
15 Mo 2/14/2011 9:00 1:00 1.32 0.7 2
0.7
0.7 0.7
-30%
-22%
16 Mo 2/21/2011 9:00 1:00 1.57 0.8 2
0.7
0.8 0.8
-11%
-11%
17 Mo 2/28/2011 9:00 1:00 1.39 0.7 2
0.7
0.7 0.6
-30%
-13%
18 Mo 4/18/2011 9:00 1:00 1.43 0.7 2
0.9
0.7 0.7
-30%
+75%
19 Mo 4/25/2011 9:00 1:00 1.55 0.8 2
0.9
0.9 0.8
-27%
-27%
20 Mo 5/2/2011 9:00 1:00 1.27 0.7 2
0.7
0.7 0.7
-22%
-22%
21 Mo 5/9/2011 9:00 1:00 1.20 0.6 2
0.7
0.7 0.6
-40%
-40%
22 Mo 5/16/2011 9:00 1:00 1.36 0.7 2
0.8
0.7 0.7
-36%
-36%
AVERAGES:Viewers A18-49 Lead
Brkdwn
#y2y Ty2y
1.650.86 0.9 -5% -21% -17%

2010-11 Encore Ratings

Info Ratings Breakdowns
# Day Date Time Length
Viewers
A18-49
Shr
Lead
1st
2nd
1 Mo 10/18/2010 9:00 1:00 0.87 0.4 1
0.5


2 Mo 11/22/2010 9:00 1:00 0.82 0.3 1
0.3
0.3 0.3
3 Mo 12/20/2010 9:00 1:00 0.77 0.3 1
0.4
0.4 0.3
4 Mo 12/27/2010 9:00 1:00 0.75 0.3 1
0.3
0.3 0.3
5 Mo 1/3/2011 9:00 1:00 0.77 0.3 1
0.4
0.3 0.3
6 Mo 1/10/2011 9:00 1:00 0.80 0.4 1
0.4
0.4 0.3
7 Mo 1/17/2011 9:00 1:00 0.70 0.4 1
0.3
0.3 0.3
8 Mo 3/7/2011 9:00 1:00 0.49 0.2 1
0.2
0.2 0.2
9 Mo 3/14/2011 9:00 1:00 0.49 0.3 1
0.2
0.3 0.3
10 Mo 3/21/2011 9:00 1:00 0.53 0.2 0
0.2
0.2 0.2
11 Mo 3/28/2011 9:00 1:00 0.52 0.2 1
0.2
0.2 0.2
12 Mo 4/4/2011 9:00 1:00 0.67 0.3 1
0.3
0.3 0.3
13 Mo 4/11/2011 9:00 1:00 0.57 0.3 1
0.3
0.3 0.2
14 Mo 5/23/2011 9:00 1:00 0.48 0.2 1
0.2
0.2 0.2

Summer 2011 Encore Ratings

Info Ratings Breakdowns
# Day Date Time Length
Viewers
A18-49
Shr
Lead
1st
2nd
1 Mo 5/30/2011 9:00 1:00 0.54 0.2 1
0.2
0.2 0.2
2 Mo 6/6/2011 9:00 1:00 0.61 0.3 1
0.2
0.3 0.3
3 Mo 6/13/2011 9:00 1:00 0.57 0.2 1
0.2
0.2 0.2
4 Mo 6/20/2011 9:00 1:00 0.46 0.2 0
0.3
0.2 0.2
5 Mo 6/27/2011 9:00 1:00 0.40 0.2 1
0.2
0.2 0.2
6 Mo 7/4/2011 9:00 1:00 0.32 0.1 0
0.2
0.1 0.1
7 Mo 7/11/2011 9:00 1:00 0.51 0.2 1
0.3
0.2 0.2
8 Mo 7/18/2011 8:00 1:00 0.49 0.2 0
Loc
0.2 0.2
9 Mo 7/25/2011 8:00 1:00 0.55 0.2 1
Loc
0.2 0.2
10 Mo 8/1/2011 8:00 1:00 0.47 0.2 1
Loc
0.2 0.2
11 Mo 8/8/2011 8:00 1:00 0.69 0.3 1
Loc
0.4 0.3
12 Mo 8/15/2011 8:00 1:00 0.54 0.2 1
Loc
0.3 0.2
13 Mo 8/22/2011 8:00 1:00 0.52 0.2 1
Loc
0.2 0.2
14 Mo 8/29/2011 8:00 1:00 0.72 0.3 1
Loc
0.3 0.3
15 Mo 9/5/2011 8:00 1:00 0.55 0.2 1
Loc
0.3 0.2

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