Monday, May 23, 2011

Summer 2011 Matchups, Monday


Bold indicates a timeslot change; ALL CAPS indicates a new show.

8/7c
Broadcast:
The Bachelorette (ABC, 5/23), Bachelor Pad (ABC, 8/8)
How I Met Your Mother (R)/Mad Love (R) (CBS)
America's Got Talent (R) (NBC)
Masterchef (Fox, 6/6)

Cable:
The Secret Life of the American Teenager (ABC Family)
Eureka (Syfy, 7/11)

Projected A18-49 winner: The Bachelorette (ABC)

Masterchef mostly had unexciting ratings (low 2's in the demo) when leading off the night last season. This year, it won't start off the year with a post-Hell's Kitchen sampling and will have to lead off two nights. Meanwhile, Eureka is the rare scripted show on an "adult" cable network to air at 8/7c. I'd expect that will keep it squarely behind the already-stronger Warehouse 13 which airs after it.


9/8c
Broadcast:  
The Bachelorette (ABC, 5/23), Bachelor Pad (ABC, 8/8)
Two and a Half Men (R)/Mike & Molly (R) (CBS)
Law & Order: Criminal Intent (R) (NBC)
House (R) (Fox)

Cable:  
Make it or Break It (ABC Family), SWITCHED AT BIRTH (ABC Family, 6/6)
The Real Housewives of New Jersey (Bravo, 5/16)
American Pickers (History)
Warehouse 13 (Syfy, 7/11)
The Closer (TNT, 7/11)
WWE Raw (USA)

Projected A18-49 winner: The Bachelorette (ABC)

In an hour with a lot of big-time incumbents on cable and a lot of repeats on broadcast, Switched at Birth tries to become the latest successful post-Secret Life launch.

10/9c
Broadcast:
EXTREME MAKEOVER: WEIGHT LOSS EDITION (ABC, 5/30), AMERICA'S KARAOKE CHALLENGE (ABC, 8/8)
Hawaii Five-0 (R) (CBS)
Law & Order: LA (originals) (NBC)

Cable:  
Pawn Stars (History)
TEEN WOLF (MTV, 6/13)
ALPHAS (Syfy, 7/11)
Rizzoli & Isles (TNT, 7/11)
WWE Raw (USA)

Projected A18-49 winner: Pawn Stars (History) 

Expect original Pawn Stars to only really get challenged by WWE Raw and perhaps the ABC Bachelorette lead-out if it can exceed expectations. Last year's summer success Rizzoli & Isles gets one more post-Closer season before it will be asked to carry more of the load next year (with Closer ending).

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