- We'll start with Law & Order: LA, whose revamp and promotional blitz produced a mere 1.5 demo, lower than anything in the fall run. That would certainly seem to be a bad sign. And it's another strike against my seemingly well-thought out "Do hiatuses kill shows?" post. The Event dropped 26% across its hiatus, and now LOLA's gone down 32% from its last pre-hiatus original 131 days ago. (Though to be fair, most of LOLA's later episodes were lower than the 2.2 the show spiked to for its last ep.)
- But LOLA was far from the only show to receive bad news on the evening. House, The Chicago Code and Dancing with the Stars were all double-digits below average, but the real disaster areas happened on NBC (where Chuck (1.3) was at horrific series-low levels and a whooping 29% below average and, well, we already talked about LOLA) and CBS (where the entire lineup hit outright season lows and finished 20%+ below average). How I Met Your Mother and House both hit their lowest numbers since their first seasons.
- The only remotely positive result in broadcast primetime was Castle, which dropped a tick in finals but still posted one of its strongest results of the season.
FULL TABLE:
A18-49 | Share | Last | Lead | LeLa | Comp | CoLa | bcShr | Avg | Rank | |
Dancing with the Stars Mon | 4.5 | 12 | -4% | n/a | n/a | 6.5 | 4% | 41 | -11% | 4/4 |
Castle | 3.0 | 8 | 7% | -33% | -4% | 7.0 | -53% | 29 | 16% | 3/21 |
How I Met Your Mother | 2.7 | 8 | -10% | n/a | n/a | 9.3 | -11% | 23 | -24% | 20/20 |
Mad Love | 1.9 | 5 | -10% | -30% | 42% | 9.3 | 16% | 17 | -24% | 8/8 |
Mike & Molly | 2.5 | 6 | -17% | 32% | -30% | 8.1 | -5% | 24 | -30% | 20/20 |
Two and a Half Men (R) | 2.1 | 5 | -9% | -16% | 19% | 8.1 | 5% | 21 | -24% | 12/12 |
Hawaii Five-0 | 2.5 | 7 | -14% | 19% | -30% | 7.9 | -4% | 24 | -21% | 20/20 |
Chuck | 1.3 | 4 | -13% | n/a | n/a | 10.3 | -12% | 11 | -29% | 20/20 |
Law & Order: Los Angeles | 1.5 | 4 | -32% | 15% | -48% | 9.3 | 104% | 14 | -32% | 9/9 |
House | 3.2 | 9 | -6% | n/a | n/a | 8.4 | -14% | 28 | -14% | 18/18 |
The Chicago Code | 1.8 | 4 | 0% | -44% | -6% | 8.6 | -10% | 17 | -12% | 7/8 |
90210 (R) | 0.3 | 1 | 0% | n/a | n/a | 11.3 | 29% | 3 | -12% | 6/13 |
Gossip Girl (R) | 0.3 | 1 | 0% | 0% | 0% | 10.1 | -20% | 3 | 0% | 4/13 |
VIEWING LEVELS:
Slot | Min HUT | Calc HUT | Max HUT |
8-9pm | 33.2 | 35.9 | 38.2 |
9-10pm | 38.9 | 39.4 | 43.3 |
10-11pm | 35.0 | 37.3 | 39.2 |
8-10pm | 35.6 | 37.3 | 39.6 |
KEY (much more detail at What? and Why? page)
A18-49 - Percentage of US TV-owning adults 18-49 watching the program.
Share - Percentage of US TV-watching adults 18-49 watching the program.
Last - Percent difference from previous episode.
Lead - Percent difference from lead-in program.
LeLa - Percent difference between lead-in and previous episode's lead-in.
Comp - Total rating of other broadcast programs in the same timeslot. 10:00 programming multiplied by 1.75 to attempt a level playing field.
CoLa - Percent difference between competition and previous episode's competition.
bcShr - Percentage of US national big-5 broadcast TV-watching adults 18-49 watching the program. 10:00 programming multiplied by two-thirds to attempt a level playing field.
Avg - Percent difference from show's previous demo average this season.
Rank - Rank among show's episodes to date this season.
Min HUT/Max HUT - Smallest/largest percentage of TV-owning adults 18-49 that could be watching any TV in the timeslot.
Calc HUT - Estimate of the percentage of TV-owning adults 18-49 watching any TV in the timeslot.
(R) = Regular-night repeat. These are ranked/averaged as if they were separate shows.
(oR) = Other-night repeat. These are not ranked/averaged in any way.
Stats in blue are less accurate due to lack of access to half-hour breakdowns.
Source: TravisYanan
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